Buffer Marketing

JULY 24, 2024

You’re spinning multiple plates at once as a social media marketer. This article will share ten social media marketing tasks you can automate to free up some headspace and clear up that to-do list. What is social media marketing automation (and why should you care)?

Social Media Marketing 114

Social Media Marketing User-Generated Influencer Marketing Management 114

Hubspot Marketing

JULY 30, 2023

Let’s face it - social media marketing in 2023 is harder than ever. Marketers also need to share it across a bunch of different apps and tweak it to fit the aesthetic and tone of each platform. Brands with an engaged social media community will win audiences. Not much time on your hands?

Social Media Marketing 145

Social Media Marketing Gen Z Global Marketing Millennials 145

Hubspot Marketing

JANUARY 22, 2025

Some of the perks of organic social media? Read : Social Media Marketing: The Ultimate Guide Blogging This ones pretty self-explanatory, so Ill be quick. Its social proof of everything you claim. Organic Marketing Examples 1. Glossier: UGC A lot of brands invest in user-generated content these days.

Gen Z 117

Gen Z Social Media Marketing User-Generated Inbound Marketing 117

Buffer Marketing

FEBRUARY 12, 2025

Social media marketing has become a necessity in most businesses' toolkits today. If you’re saying, “But we sell to other businesses, not individuals, why do we need to practice social media marketing?” Here’s why: B2B social media marketing is more complex.

B2C 93

B2C Social Media Marketing User-Generated Entertainment 93

Hubspot Marketing

DECEMBER 12, 2024

Many people, like artists, digital creators , journalists, and media organizations, create digital content simply because its their offering; its a new medium for them to express themselves and communicate with others. In other words, digital content could also be defined as online media created for content marketing.

Tentpole 113

Tentpole Gen Z Thought Leadership User-Generated 113

Hubspot Marketing

JANUARY 16, 2023

Social media trends change fast. Consider, for instance, how a few years ago, influencer marketing was a new and intimidating concept for many marketers. Fast-forward to 2023, and 81% of social media marketers say most companies will have an influencer as the face of their brand this year.

Social Media Marketing 123

Social Media Marketing Gen Z Millennials Influencer Marketing 123

Sachs Marketing Group

MARCH 17, 2023

Are you tired of your social media marketing efforts failing to deliver the results you desire? If so, it’s time to supercharge your social media marketing strategy and leave your competitors in the dust! So, are you ready to take your social media marketing to new heights?

Social Media Marketing 111

Social Media Marketing Marketing Strategy User-Generated Marketers 111

Hubspot Marketing

MARCH 11, 2019

Frye’s Instagram account is a great example of successful social media marketing — it’s attractive, distinctly Frye, engages their 197K followers, and promotes their products. But why is social media marketing so important? Why should you spend time creating social media accounts for your business?

Social Media Marketing 98

Social Media Marketing Millennials Gen Z User-Generated 98

Sprout Social

JANUARY 30, 2019

Do you have your social media marketing strategy squared away for 2019? Because 2018 was a whirlwind year for social marketing to say the least. Instagram finally came into its own by rolling out a whole slew of business features while also passing the one-billion user mark. If not, we don’t blame you.

Social Media Marketing 112

Social Media Marketing Marketing Strategy User-Generated Marketers 112

Hootsuite

MAY 15, 2023

Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about. Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees.

Social Media Marketing 108

Social Media Marketing PR Marketers Marketing 108

Marketing Insider Group

SEPTEMBER 24, 2024

Social media marketing has become a cornerstone of business success, offering unprecedented opportunities to connect with audiences, build brand awareness, and drive growth. Image Source This article examines 12 essential traits that can help you survive and excel in the competitive world of social media marketing.

Transform 78

Transform Social Media Marketing Whitepaper Marketers 78

Sprout Social

JULY 13, 2016

Are you in charge of getting your company’s social media marketing up and running? Using social media to grow your business, generate leads and build a brand may seem like a huge task, and in some ways it is. Create a Plan for Each Social Media Channel. Not sure where to start?

Social Media Marketing 112

Social Media Marketing Marketers Marketing Real Estate 112

Sprout Social

MAY 4, 2017

Establishing and documenting your social media strategy will help focus your efforts, understand your objectives and goals , and plan the steps you need to achieve them. This focus and planning will minimize wasted effort and improve your social media marketing productivity. Use Content Calendars.

Social Media Marketing 109

Social Media Marketing Product Marketers Marketing 109

Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Let’s get started!

Social Media Marketing 112

Social Media Marketing Marketers Marketing Non-Profit 112

Buffer Marketing

SEPTEMBER 23, 2024

Specific timeslots see more engagement than others, which is an important consideration in your  social media marketing strategy.   Before we get into this, an important caveat: posting your content at the ‘right’ time on social media is not the secret sauce for content success.  

Analytics 114

Analytics User-Generated Social Media Marketing Education 114

OnPassive Marketing

OCTOBER 26, 2022

billion social media accounts with 2.4 billion active monthly users. With such an opportunity before us, the question is: will social media marketing be rewarding in 2022? Social Media Marketing Overview And History. In recent years, social media marketing has become more sophisticated.

Social Media Marketing 85

Social Media Marketing User-Generated Marketers Marketing 85

Sprout Social

DECEMBER 2, 2024

Influencers and creators play a pivotal role in global social media marketing. Many leading brands rely on influencer marketing to raise awareness about their products, build brand recognition and increase their overall sales. Refine your strategy using Sprout’s influencer marketing plan template.

Influencer Marketing 110

Influencer Marketing Food User-Generated Affiliate Marketing 110

Martech

JANUARY 7, 2025

I am the first generative AI chatbot for marketing technology professionals. Technology integration: Oversee the integration of various marketing technologies (e.g., CRM, email marketing, event management software) to streamline event planning, registration, and attendee engagement.

Key Performance Indicator 107

Key Performance Indicator Logistics Marketers Marketing 107

Hubspot Marketing

FEBRUARY 13, 2023

The ultimate goal of social media marketing is to generate revenue, and a crucial step to generating revenue via social media is creating engagement. And a sure way to boost engagement is by fostering a tight-knit social media community.

Branding 145

Branding Social Media Marketing User-Generated Entertainment 145

Hubspot Marketing

MARCH 28, 2023

Luckily, there are new statistics to make your social media marketing decisions more manageable. The United States is the country with the most number of Twitter users, with 79.6 million users. Twitter generated $4.4 Social App Report 2022 ) Image Source 5. Social Media Trends Report ) 6.

Social Media Marketing 145

Social Media Marketing User-Generated Marketing Plan Education 145

Hubspot Marketing

SEPTEMBER 19, 2022

As marketers, it's important to know your audience's favorite social channels. of users are over 50. to find out which social media channels are gaining steam — and which are falling behind. Social Media Channels Gaining Steam in 2022. billion monthly users , more than any other social platform.

Gen Z 142

Gen Z Millennials Social Media Marketing Video Marketing 142

Neil Patel

AUGUST 12, 2021

This article will help you understand how to use your existing resources and create a strategic restaurant marketing plan to grow your digital reach. First, let’s talk about why social media is a crucial tool for restaurant marketing. Why Is Social Media Important for Restaurant Marketing?

Food 145

Food User-Generated Social Media Marketing Marketers 145

Duct Tape Marketing

JANUARY 15, 2015

5 Ways to Get The Most Out of Your Social Media Marketing This Year written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s guest post day here at Duct Tape Marketing, and today’s guest post is from our newest team member – Alex Boyer – Enjoy! Create a Dialogue.

Social Media Marketing 78

Social Media Marketing Copywriting Marketers Marketing 78

Neil Patel

AUGUST 31, 2021

You can generate substantial traffic from SEO alone , but not all traffic is equal. High-quality traffic (that includes users more likely to convert) offers better ROI, so you need to prioritize it. This attracts users interested in time management, productivity, and wellbeing in the workplace. Think about the possibilities!

SEO 145

SEO User-Generated Transform Social Media Marketing 145

Jeff Bullas

FEBRUARY 27, 2023

If you don’t have anyone following you, or more importantly – if you don’t have anyone relevant following you, then your efforts won’t pay off in terms of generating customers. The founders of Original Grain, an innovative watch brand with a new technique, knew that Instagram could be an important part of their marketing plan.

User-Generated 224

User-Generated Analytics Social Media Marketing Branding 224

Sprout Social

JANUARY 2, 2019

Welcome to planning season! For social marketers, this is the most exciting time of the year. Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. How to use this social media marketing plan.

Social Media Marketing 112

Social Media Marketing User-Generated Marketing Plan Transform 112

Hubspot Marketing

FEBRUARY 17, 2023

Video (short form, specifically) Short-form video is the top trend marketers will be leveraging in 2023, and HubSpot’s 2023 Social Media Trends Report found that it is the highest ROI format for social media marketing. It’s also the top content type marketers plan to leverage for the first time in 2023.

Gen Z 136

Gen Z Education Social Media Marketing User-Generated 136

Hootsuite

MAY 19, 2022

In 2007, the social networking platform FriendFeed was the first to give users the ability to click like next to a social media post. Even if the number of total users shrunk for the first time in early 2022, getting Facebook likes still promotes your content to some 2.11 They serve as social proof.

Social Media Marketing 145

Social Media Marketing User-Generated Promotion Fashion 145

Hubspot Marketing

OCTOBER 30, 2022

On top of all that, short-form video will see the most growth of any trend in 2023, with marketers planning to invest more in it than any other trend. Influencer marketing will also see significant growth in 2023 with 17% of marketers planning to invest in it for the first time, the 2nd highest of any trend.

Global Marketing 145

Global Marketing Marketing Strategy Gen Z B2C 145

Adobe Experience Cloud Blog

NOVEMBER 21, 2017

Asking your audience for feedback, whether through ratings or comments, is a great first step in driving user interaction. The typical pop-ups that ask for ratings can easily come across as annoying, disrupting what should be a seamless user experience on your website. Incentivize with Gamification and Rewards.

User-Generated 134

User-Generated Entertainment Thought Leadership Place 134

Hubspot Marketing

FEBRUARY 16, 2023

When applied in the context of social media, it's the return on investment from your social media activities and expenses. One of the most popular ways to measure social media ROI is through paid advertising. However, it also shines when it comes to generating ROI from organic content.

User-Generated 145

User-Generated Gen Z Non-Profit Advertising 145

Neil Patel

FEBRUARY 3, 2023

One that grew into being influenced by user behavior. As user behavior changes, so does the search landscape. These evaluations were tricky but well thought out to land users quality results based on the experience, expertise, authoritativeness, and trustworthiness (E-E-A-T) of the content. I hardly do. Think about it.

User-Generated 144

User-Generated SEO Transform Entertainment 144

SocialPilot

MARCH 26, 2025

Source Social Media Share of Voice Calculating the social media share of voice lets you assess how many users mention your brand and products on social media compared to your rivals. Examine how users rate your products, campaigns, or services. It can be a week or the whole campaign period.

PR 45

PR Whitepaper User-Generated Advertising 45

Hootsuite

OCTOBER 26, 2020

Any brand using Twitter as part of its social media marketing plan likely recognizes Twitter updates each month. Those updates can include everything from a Twitter story update, to users changing who can reply to Tweets, to increased context around Twitter trends. Source: Twitter for Business.

Health 145

Health Social Media Marketing User-Generated Promotion 145

Hubspot Marketing

OCTOBER 25, 2024

Local packs are the top or featured results Google displays when users make a location-based query. When I was a local SEO specialist, I spent much of my time finding new business listing opportunities to build citations and generate backlinks for our local websites. Visits Merchant Circle is a general online listing site.

Real Estate 86

Real Estate SEO User-Generated Advertising 86

Sachs Marketing Group

OCTOBER 7, 2022

In this article, we will outline tips on creating a social media plan that helps you achieve your marketing goals. How to Create a Social Media Plan. If you want to grow online, your best options are organic search traffic , pay-per-click ad campaigns , and social media marketing.

Social Media Marketing 94

Social Media Marketing User-Generated Copywriting Promotion 94

Hootsuite

JUNE 29, 2021

What are the benefits of using social media for business? billion active social media users across the globe. If you’re not taking advantage of social within your digital marketing strategy, you’re missing out on a fast, inexpensive, and effective way to reach almost half the world’s population.

Real Estate 145

Real Estate User-Generated Analytics Promotion 145