Marketing Strategy Related Topics 
The Marketing Operations Leader
MARCH 25, 2025
Fill out this form to learn more about The Marketing Operations Leader sponsorships. Easy Breakdown of Marketing Strategy and Planning There’s a tremendous amount of work that goes into marketing planning and strategy. Getting this right is critical to deliver repeatable results that scale.
Scoop.it!
OCTOBER 31, 2024
So, if you want to take your reach (and conversions) to the next level with content that will delight your target audience, here are the content marketing strategies every professional services brand should use. Nevertheless, the ultimate goal of any marketing campaign is to secure conversions. Social media.
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Buffer Marketing
MARCH 5, 2025
But what’s the difference between a social media calendar and a social media marketing strategy? A social media marketing strategy is the driving force behind why you post what you post and choose the social media platforms you’ve selected. Why do you need a social media marketing strategy?
Social Media Examiner
JANUARY 16, 2025
Why Content Marketing Matters in 2025 Content marketing has evolved far beyond simply publishing blog posts and hoping for the […] The post Content Marketing Strategies for 2025: A Framework for Success appeared first on Social Media Examiner.
Speaker: Jam Khan, SVP, Product Marketing at ZoomInfo & guest speaker Amy Hawthorne, Principal Analyst from Forrester
Key Takeaways: Unlock Buying Signals 🔐 Leverage signals beyond intent to better understand target accounts Enhance Marketing Efficiency 🎯 Streamline campaigns by acting on diverse customer signals Boost Sales Success 🚀 Focus on actionable signals to improve close rates Transform Go-To-Market Strategy 🌐 Integrate signals (..)
Sprout Social
JANUARY 22, 2025
B2B brands cant afford to put off their LinkedIn content marketing strategy. From networking and recruiting to building credibility and beyond, the value of LinkedIn marketing is clear. That said, creating a content strategy on LinkedIn is a different ballgame from Instagram or TikTok.
Backlinko
OCTOBER 23, 2024
Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. We’ll show you (step by step) how to create a content strategy that drives consistent, long-term traffic. You’re in the right place. Below, you’ll learn how to do the same.
Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital
Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. where should you start?
Speaker: Corey Daugherty, Head of Business Development at Flowcode & Georgette Malitsis, Senior Customer Success Manager, Enterprise at Flowcode
Let's explore the transformative power of QR codes in bridging offline and online marketing worlds. Register today to gain practical knowledge on using QR codes to increase conversion rates, optimize customer journeys, and ultimately unlock a new realm of marketing potential! Save your seat today!
Advertiser: ZoomInfo
Well, marketers rely on this grouping to reach their goals. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.
Advertiser: ZoomInfo
As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance. This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond.
Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing
Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science.
Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service
Learn the secrets to direct mail success for growth marketers!
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What happens when strong partnerships, cross-channel strategies, and compelling content come together in a B2B marketing campaign? Get an in-depth look into six successful B2B marketing campaigns across a wide range of industries. You'll learn: Tips for inspiring your own strategy. Happier customers. Higher revenue.
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