Duct Tape Marketing

MARCH 6, 2025

From the dangers of relying too heavily on retainer agreements to the benefits of project-based pricing and strategic marketing leadership, Max explains why aligning with clients’ business objectives is the key to profitable, long-term success in todays fast-evolving digital agency landscape. Retainers are for the non confident.

Non-Profit 63

Non-Profit Price Finance Product 63

Duct Tape Marketing

FEBRUARY 21, 2014

Here are five forgotten offline marketing tactics that don’t require a big marketing budget. Engage in offline guerrilla marketing. So, starting now, ignore what you know about marketing channels, and let your inner child out to play. This is one offline guerrilla marketing strategy that I want to talk about specifically.

Non-Profit 78

Non-Profit Marketing Marketers User-Generated 78

Rock Content

APRIL 21, 2020

Making digital channels are a priority in your marketing strategy development. It isn’t only advised today but it is necessary to have a competitive, attractive voice to stand out in the market. So, how about knowing better what can you do to make your marketing campaign shine? Profile your target customer.

Marketing Strategy 52

Marketing Strategy Marketing Marketers Non-Profit 52

Adobe Experience Cloud Blog

JULY 17, 2018

The best way to capitalize on this is by including your customer in your content marketing strategy. While live streaming is still a fairly new market given that many companies are still trying to fine-tune their approach, it’s certainly a craze to be a part of. 1) Customer Case Studies.

Customer 109

Customer Thought Leadership Whitepaper Non-Profit 109

Marketing Insider Group

MARCH 28, 2023

It doesn’t matter if you’re a new company looking for a strong start or a town staple looking to break bad habits, you can always improve and grow your small business. For some, that might mean entering new markets. For others, it may mean creating deeper engagements with existing customers. Remove dirty data.

Non-Profit 120

Non-Profit Direct Mail Health Management 120

Adobe Experience Cloud Blog

AUGUST 5, 2011

A nifty looking dashboard is useless if its output is questionable or non-actionable. Marketing Operations delivers budget management discipline. Marketing is a top organizational spender. Marketing strategy = Enterprise strategy. Marketing Operations is the best bet to repair it.

Transform 104

Transform Non-Profit Marketing Marketers 104

Customers.ai

FEBRUARY 27, 2024

Instead, let’s look at 21 key takeaways from the summit that you can add to your marketing strategies right now. But this method has its drawbacks: match rates often disappoint, data enrichment is non-existent, and the decline of cookies is shrinking audience sizes. A more efficient and effective budget strategy.

Non-Profit 80

Non-Profit User-Generated Outbound Marketing Advertisers 80

Customers.ai

FEBRUARY 7, 2024

Depesh Mandalia Founder & CEO at SM Commerce Twitter / LinkedIn Expertise: Facebook Ads, Entrepreneurship Depesh Mandalia stands out as a Facebook marketing wizard, driving over $100M in revenue with his keen ad strategies across diverse sectors.

Transform 86

Transform eCommerce Non-Profit Advertising 86

CXL

NOVEMBER 22, 2022

Digital marketing metrics are values that are used to track and measure campaign performance. The right marketing metrics show how customers react to your digital marketing efforts. Their insights support decision-making and budget management by identifying profitable channels and honing in on where to maximize conversions.

Digital Marketing 88

Digital Marketing Customer Acquisition Analytics Non-Profit 88

Rock Content

DECEMBER 21, 2020

Global branding involves planning how the brand wants to be perceived worldwide and how it will position itself in each market to generate such perception. With global marketing strategies, it is possible to transform this idea into concrete actions that impact contact points with consumers (price, product, place, and promotion).

Brand Management 78

Brand Management Branding Management Logistics 78

Pam Didner

JANUARY 1, 2021

Therefore, attending marketing conferences can put you directly in front of established marketing thought leaders, cutting edge data, tools and techniques. As we sit in early 2021 many B2B marketing events and conferences have yet to announce dates, and with good reason. B2B Marketing Leaders Forum Asia. Choose wisely.

Transform 52

Transform Marketing Marketers Digital Marketing 52

Hubspot Marketing

AUGUST 9, 2018

Idealist is an internship site that focuses on non-profit roles, and Global Experiences helps you find international opportunities. Marketing and promotional campaigns are essential to every company, regardless of industry, as organizations seek to grow and maintain their market share. Content Marketer.

PR 142

PR Non-Profit Marketing Marketers 142

Search Engine Land

AUGUST 23, 2024

This reduces wasted ad spend and boosts your Amazon advertising efforts’ overall effectiveness and profitability. Another important strategy is to separate branded and non-branded keywords into different campaigns. These bid adjustments are critical in ensuring that your ads appear within the most profitable contexts.

Non-Profit 89

Non-Profit Shoppers Advertising Advertisers 89

DirectMail2.0

OCTOBER 23, 2024

During this webinar on Tuesday, October 22nd, industry experts discussed: The current economic pressures on print businesses Market consolidation trends and what they mean for your business Key factors to consider before selling or acquiring a print company How to increase your company’s value in a competitive market Strategies for surviving—and thriving—amid (..)

Non-Profit 59

Non-Profit Direct Mail Price Finance 59