Businesses Grow

MAY 11, 2023

In my career, I have served as marketing advisor and consultant to a wide variety of industries … automotive, pharmaceutical, hospitality, sports, and consumer products to name a few. I find that in general the foundations of marketing research and insight a scalable across almost any challenge I’ve faced.

Pharmaceutical 84

Pharmaceutical Branding Transform Finance 84

Sprout Social

MARCH 19, 2024

AI insights for automotive AI insights improve automotive manufacturers’ understanding of consumer sentiment, market trends and product feedback. Through social listening and text mining, companies can tailor their designs, features and marketing strategies to meet consumer demands, enhancing customer satisfaction and loyalty.

Transform 132

Transform Pharmaceutical Manufacturing Health 132

Neil Patel

APRIL 12, 2021

We all want to give our customers the best experience with our products or services. It’s ads irrelevant to you or sites that talk about illegal or predatory products. Some have described these types of spammy sites online as three Ps – pornography, pharmaceuticals, and poker. It comes down to user experience.

Pharmaceutical 131

Pharmaceutical SEO PR Place 131

Martech

AUGUST 22, 2023

Let’s look at a company that figured out how to change their marketing to meet their buyers’ behavior and create a positioning that added greater value to their perception in the marketplace. And they are continuing to expand their production capabilities. Shifting from a product company to a solution provider: A 5-step program 1.

Whitepaper 97

Whitepaper Manufacturing Customer Pharmaceutical 97

Businesses Grow

FEBRUARY 13, 2023

Attention in difficult or regulated markets Curated content is especially effective in highly regulated markets. For example, in the pharmaceutical industry, it is agonizingly difficult and expensive to create original content about your drugs and your company. Invitations to teach at universities.

Pharmaceutical 136

Pharmaceutical Shipping Branding Education 136

Marketing Insider Group

FEBRUARY 27, 2020

For example, if you’re in the pharmaceutical or agricultural industries, you might want to explore the role that blockchain technology plays in getting products to market – from raw materials to store shelves. Several collaboration strategies can help drive the creative process. Find a new angle to explore those trends.

Pharmaceutical 100

Pharmaceutical Event Marketing Health Promotion 100

Duct Tape Marketing

MARCH 13, 2025

So in the book, I talk about Joan, who had been working as a scientist, a PhD scientist at a large pharmaceutical firm. She wound up building a small investing arm herself, not in the pharmaceutical firm, and then becoming CEO of one of the portfolio companies. Lori Rosenkopf (16:38.293) product or service or process.

Pharmaceutical 51

Pharmaceutical Place Education Digital Marketing 51

Duct Tape Marketing

OCTOBER 30, 2014

The reason why you get free stuff (newsletters, eBooks, guides) all the time in your inbox is because of some marketer wanting you to return the favor by either trying out their product, subscribing to their stuff or sharing their stuff on social media. Especially for a SaaS product, the primary CTA should be demo/trial.

Pharmaceutical 78

Pharmaceutical eBook eCommerce Retail 78

Rock Content

NOVEMBER 8, 2023

You’re looking to sell a product or service, but you’re uncertain about how to grow your business. There are indeed numerous options for strategies and tactics. It helps scale content production but lacks the original and intuitive power typical of sentient beings. But there’s much, much more to be said.

Pharmaceutical 86

Pharmaceutical Transform SEO CMO 86

Rock Content

APRIL 20, 2020

Today, to develop an effective digital marketing strategy, it is necessary to create truly engaging content. This means putting aside the production of static content and investing in interactive content, which provides a much more complete experience for the consumer. Why does your company need to produce interactive content?

Pharmaceutical 52

Pharmaceutical User-Generated Education Health 52

Duct Tape Marketing

OCTOBER 1, 2019

It’s your opportunity that when people interact with your business and your products and your service and your people, that’s how you’re inserting meaning and value into that name, but you’re going to have to work harder to promote yourself. So there’s that element of our programming as people.

Branding 60

Branding Food Communications Pharmaceutical 60

Search Engine Land

FEBRUARY 9, 2023

How to use Google’s new price competitiveness report in Merchant Center 2020: You could see how your product pricing compared to your Google Shopping competitors. Previously, he had been in charge of search products at Google. After Nine Years, Google’s Udi Manber Moves On 2015: Manber was VP of Engineering at YouTube.

Search Marketers 75

Search Marketers Pharmaceutical Price SEO 75

Spiralytics

JANUARY 22, 2023

One reason is the increasing consumer demand for sustainable products and socially responsible brands in response to the worsening global warming phenomenon. A 2022 survey showed that two-thirds of consumers are willing to spend more on sustainable products. What is Responsible Marketing ? One example of a green brand is IKEA.

Gen Z 52

Gen Z Pharmaceutical Energy Food 52

Duct Tape Marketing

JUNE 2, 2022

Now he's really, as far as marketing goes, he's like, he always said to me, that life is 90% marketing always said that to me. And he always said that he'd rather have a piece of crap product. And one thing he said almost says like a mathematical formula is things that are, the product of a negotiation are negotiable.

Pharmaceutical 94

Pharmaceutical Price Education Entertainment 94

Econsultancy

FEBRUARY 8, 2022

Many of our clients have been and continue to be integral to the global development and production of Covid-19 vaccines – so we’ve been supporting them on that. It’s no longer about just providing a product, but also providing a great customer experience, enabled by technology.

Customer 58

Customer Pharmaceutical Transform PR 58