Hubspot Marketing

JUNE 28, 2022

To learn more about the top strategies and opportunities in video marketing today, we surveyed over 500 professionals that specialize in this field. Immediately, the effectiveness of video marketing became obvious. But where in the world of video marketing should you focus your efforts first?

Video Marketing 131

Video Marketing Marketing Marketers Promotion 131

Marketing Insider Group

JUNE 16, 2021

Everyone knows that blogging and other long-form, high-value content are essential components of any marketing strategy. If you’re not prioritizing video marketing in 2021, it’s time to start taking this marketing tool seriously, especially since 86% of businesses are already using it. Setting Goals.

Video Marketing 145

Video Marketing Education Promotion Marketing 145

Hubspot Marketing

SEPTEMBER 17, 2018

Brands need a video marketing strategy — this idea isn’t new. What has changed is how important video has become on every platform and channel. It’s no longer just one piece of your overall marketing plan. It’s central to your outreach and campaign efforts … especially your social strategy. What’s the goal?

Video Marketing 145

Video Marketing Marketing Marketers Transform 145

Hubspot Marketing

MAY 23, 2022

As marketers find more innovative ways to attract audiences, video has become a meaningful part of the strategic conversation. Video marketing is no longer an "up-and-coming" content strategy. Here are the key video marketing statistics you should keep in mind to inform your strategy.

Video Marketing 143

Video Marketing Marketing Marketers Promotion 143

Adobe Experience Cloud Blog

MARCH 9, 2020

Google is a governmental body, and they work to improve market outcomes through the application of policies (algorithm updates). . Let me break this idea down for you to show why it’s critical to think this way when executing any search marketing strategy. The cumulative decisions of these participants guide the search market.

Search Marketers 160

Search Marketers Marketing Strategy Marketing Marketers 160

Hubspot Marketing

JULY 11, 2022

Video marketing is becoming more and more integral to a brand's success. If you're a marketer trying to craft the best video marketing strategy for your brand, it helps to know the top video marketing tactics brands are investing their time and money in. Most Used Video Marketing Tactics.

Video Marketing 132

Video Marketing Branding User-Generated Marketing 132

Marketing Insider Group

FEBRUARY 23, 2021

You can incorporate case studies in content marketing in a myriad of ways. Place them in strategic locations and repurpose them to get in front of a larger audience. What are Case Studies in Content Marketing? 13% of marketers say case studies are a primary form of media in their content marketing strategy.

Marketing Strategy 140

Marketing Strategy Content Marketing eBook Marketing 140

Marketing Insider Group

MAY 27, 2020

The digital revolution has leveled the playing field when it comes to winning at marketing. It’s no longer necessary to have a huge marketing budget and to work with a pricey agency to increase your sales. But you can’t expect to be successful in digital marketing without a solid plan. Content marketing. Email marketing.

Digital Marketing 145

Digital Marketing Marketing Strategy Marketing Marketers 145

Content Marketing Institute

OCTOBER 8, 2018

I’m talking about rethinking the model of video marketing itself. As an agency owner, I’ve analyzed hundreds of YouTube channels and thousands of videos over the years that use the old model. HANDPICKED RELATED CONTENT: How to Establish the Best Social Media KPIs for Your Content Marketing Goals. How the old model fails.

Video Marketing 111

Video Marketing Key Performance Indicator Whitepaper Marketing 111

Sprout Social

MARCH 28, 2025

Your fans may not care about a new aesthetic for your videos, but it might be the hook that draws in new customers. Trying something new can feel uncertain, especially when it comes to video. Video content is key to your Instagram marketing strategy in particular, and requires a certain level of creativity to standout.

User-Generated 92

User-Generated Traditional Marketing Social Media Marketing Branding 92

Sprout Social

AUGUST 25, 2016

While it’s easy to recognize the need for a robust social media video marketing strategy, it’s more difficult to actually create your own plan that sets you apart from every other video online. Creating Cost-Effective Social Videos. Creating Cost-Effective Social Videos. Building Rapport.

Video Marketing 76

Video Marketing Marketing Strategy Customer Acquisition Marketing 76

Neil Patel

DECEMBER 16, 2021

Mobile is a big part of that and so are social media and video. Targeted Google and Facebook Ads have their place, but there are plenty of free ways to market online. I’m going to share a list of all the free tools and strategies that can help you compete with major conglomerates through content marketing.

Marketing Strategy 145

Marketing Strategy Affiliate Marketing Marketing Marketers 145

Marketing Insider Group

FEBRUARY 5, 2024

Our spotlight shines on the freshest data from the recent years, peppered with some evergreen insights, ensuring your marketing strategy remains both current and informed. So, let’s jump right in and explore these 300+ digital marketing stats to supercharge your marketing strategy. of all internet traffic.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketing 134

OnPassive Marketing

APRIL 2, 2022

On YouTube, you can find movies, trailers, interviews, advertising, and various other types of video content. For a YouTube video marketing strategy in 2022, follow these steps. This article explains how you can incorporate YouTube marketing into your 2022 video marketing strategy.

Video Marketing 57

Video Marketing Marketing Strategy Social Media Marketing Marketing 57

Digital Marketer

JUNE 2, 2022

If you’ve spent any time at all learning about marketing, hopefully one thing that has jumped out to you is the focus of video marketing. We all carry in our pockets everything we need to create, edit, and publish our own video content. . Prior to the smartphone, the cost of producing and distributing video was immense.

Video Marketing 87

Video Marketing Marketing Marketers Retail 87

Hubspot Marketing

SEPTEMBER 23, 2024

The photos conveyed a sense of nostalgia for the many performances that have taken place at the decades-old opera house. Authenticity Whatever story you‘re trying to tell needs to come from a genuine place. Boud took gorgeous photos of an unusually empty Sydney Opera House , a site most people may never see again.

Food 113

Food Energy Health Place 113

Digital Marketer

APRIL 27, 2022

The truth is, video marketing NEEDS to be part of every business’s marketing strategy. Video killed the radio star,” and the yellow pages, newspaper classified ads, Craigslist, text-only blogs, etc. It’s just that simple to begin a video marketing strategy. Now press record. it’s boring.

Video Marketing 77

Video Marketing Marketing Plan Marketing Marketers 77

Buffer Marketing

NOVEMBER 14, 2024

Build an Instagram marketing strategy 7. No one should have to manually go and search for you on Instagram if they already follow you in other places. A small Instagram icon or your QR code works for most places. Embed keywords into your username and name 3. Optimize your Instagram bio 4. Write compelling captions 8.

Social Media Marketing 119

Social Media Marketing Education Analytics Entertainment 119

Scoop.it!

APRIL 12, 2022

This is where a content marketing strategy comes in handy. How content marketing can help your personal branding. Content marketing is a long-term approach that uses the creation and distribution of relevant, high-quality content consistently to attract and foster strong relationships with your audience. Video marketing.

Marketing Strategy 116

Marketing Strategy Content Marketing Branding eBook 116

Buffer Marketing

FEBRUARY 18, 2025

After sharing the list with my Marketing team, one thought echoed across the board: "Our readers would probably love this, too." " So, why are conferences on our radar in the first place? Insights on building impactful influencer marketing strategies. Keynotes from top creators and video marketing experts.

Social Media Marketing 108

Social Media Marketing Price Energy Influencer Marketing 108

Duct Tape Marketing

SEPTEMBER 7, 2015

Must-Use Lead Conversion Tactics for Video Marketing written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Because I have a friend who is building a business in the ag arena, I thought this would be a great opportunity to get the word out about his video production company.

Video Marketing 78

Video Marketing Marketing Marketers eBook 78

Duct Tape Marketing

SEPTEMBER 7, 2015

Must-Use Lead Conversion Tactics for Video Marketing written by Kala Linck read more at Duct Tape Marketing. Because I have a friend who is building a business in the ag arena, I thought this would be a great opportunity to get the word out about his video production company. Video is now! So back to the question.

Video Marketing 77

Video Marketing Marketing Marketers eBook 77

Vertical Response

AUGUST 19, 2024

From lower costs and unique engagement methods to capturing audience attention in a crowded digital space, these strategies offer a fresh approach to marketing. As the marketing landscape evolves, alternative advertising is becoming increasingly important by catering to changing consumer preferences and demands.

Advertising 84

Advertising Advertisers Buzz Marketing Marketing 84

Digital Marketer

NOVEMBER 17, 2022

More established businesses changed their attention from traditional marketing to digital marketing. And that’s why having a thorough digital marketing strategy is more important than ever. However, for digital marketing success, It needs a set of instructions, certain objectives, and effective strategies.

Digital Marketing 86

Digital Marketing Marketing Strategy Social Media Marketing User-Generated 86

Hubspot Marketing

NOVEMBER 6, 2024

Coming up with effective lead generation ideas is tough — and I’m the world’s worst at putting off this aspect of my marketing strategy. And for more on lead generation, you can explore all of HubSpot's free lead generation content and resources in one place. I can’t be the only marketer who’s nosey, right?

User-Generated 81

User-Generated Marketing Marketers Advertising 81

Duct Tape Marketing

SEPTEMBER 7, 2015

Must-Use Lead Conversion Tactics for Video Marketing written by Kala Linck read more at Duct Tape Marketing. Because I have a friend who is building a business in the ag arena, I thought this would be a great opportunity to get the word out about his video production company. Video is now! So back to the question.

Video Marketing 67

Video Marketing Marketing Marketers eBook 67

Duct Tape Marketing

JANUARY 17, 2014

Why Video Marketing is Underrated (and How to Use it to Your Advantage) written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Today is guest post day here at Duct Tape Marketing and today’s guest is David Preston – Enjoy! photo credit: Andrew* via photopin cc.

Video Marketing 78

Video Marketing Whitepaper User-Generated Entertainment 78

Digital Marketer

JULY 24, 2023

In this dynamic and ever-evolving landscape, one marketing tool has consistently risen above the rest: video marketing. What is Video Marketing? But what exactly is video marketing? Statistics from Wyzowl reveal that an astounding 91% of businesses will be utilizing video marketing tools in 2023.

Video Marketing 74

Video Marketing Digital Marketing Marketing Marketers 74

Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. Analyze Your Results.

Content Marketing 145

Content Marketing Gen Z Entertainment Education 145

Hubspot Marketing

JUNE 29, 2022

With all this talk about video, you may be wondering a few things: What length should my video be? How do I create videos that stick? And where should I promote my videos? In other words: What's the best video marketing strategy for 2022 and beyond? What is the optimal length of a marketing video?

Branding 125

Branding Millennials Video Marketing B2C 125

Sprout Social

FEBRUARY 4, 2021

As it stands, about 85% of businesses are using video in their marketing strategy. And a big part of that is because of the increased access and affordability of video editing tools. There are a variety of video editing tools available depending on your needs. Basic video editing tools.

Marketing 143

Marketing Marketers Video Marketing Price 143

Duct Tape Marketing

AUGUST 30, 2024

Scale Your Business with Precision: A Step-by-Step Guide to Implementing the Marketing Strategy Pyramid written by John Jantsch read more at Duct Tape Marketing Want to stay ahead of your competition and keep your business growing? A solid marketing strategy and understanding the Marketing Strategy Pyramid are key.

Marketing Strategy 69

Marketing Strategy Customer Journey Marketing Marketers 69

Adobe Experience Cloud Blog

NOVEMBER 20, 2014

Author: Colin Osing If you’re a digital marketer who is somewhat new to video marketing, you can take some comfort in the words that follow. While 52 million US adults watch professional video content every month, online video marketing is still largely viewed as the new kid on the digital marketing block.

Marketing Automation Platform 134

Marketing Automation Platform Thought Leadership Video Marketing Digital Marketing 134

Adobe Experience Cloud Blog

OCTOBER 20, 2014

The biggest, and maybe the most obvious, is because it’s Google owned and therefore it’s likely to affect your current digital strategy and SEO. Other important reasons include: that YouTube is the biggest player in Video Marketing , and it’s the second largest search engine on the net (bigger than Bing, Yahoo!,

B2C 134

B2C Thought Leadership Marketing Marketers 134

Hubspot Marketing

MAY 14, 2019

Some are definitely more effective and relevant than others, so read on to learn about the top types of marketing around today. The Ultimate List of Types of Marketing. Account-based Marketing. Buzz Marketing. You can also use email marketing to nurture leads with content that moves them along the buyer’s journey.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Social media video marketing statistics.

Social Media Marketing 145

Social Media Marketing Marketing Marketers B2C 145