Hubspot Marketing

NOVEMBER 4, 2022

From optimizing your website to launching outstanding deals and giveaways — there's a lot that marketers need to account for. If you're unsure what to do, here are nine marketing strategies that will wow your customers and boost your company's revenue. Best Black Friday Marketing Ideas. Leverage email marketing.

Marketing Strategy 145

Marketing Strategy Shoppers Marketing Marketers 145

Hubspot Marketing

NOVEMBER 1, 2024

With D2C business sales predicted to reach nearly $230 billion by 2025, here’s what you need to know about the model and marketing within it. Table of Contents What is D2C marketing? If you’re running a D2C business or considering it, familiarize yourself with D2C marketing strategy. Lean into your mission.

Manufacturing 125

Manufacturing B2C Non-Profit eCommerce 125

Hootsuite

NOVEMBER 28, 2024

Case in point: Pinterest users spend twice as much time shopping every month as non-Pinners. Key takeaways Pinterest marketing is the practice of using the platform as a visual search engine to help relevant audiences discover products or services. The strategy? ICYMI: Pinterest is more than a social network.

Gen Z 114

Gen Z Affiliate Marketing Fashion Social Media Marketing 114

Hubspot Marketing

APRIL 25, 2019

Amazon has over 310 million active users , including 90 million U.S.-based That’s why we’ve built this guide — to help you build a profitable marketing strategy and succeed in the jungle that is Amazon. Before you build an Amazon marketing strategy, you must ensure your Amazon product pages are ready to receive new shoppers.

Marketing Strategy 145

Marketing Strategy Shoppers Affiliate Marketing Price 145

Customers.ai

OCTOBER 21, 2024

This allows you to send the right message to the right customer at the right time, whether they’re a first-time buyer or a loyal repeat shopper. By digging into order metrics, you can generate detailed reports, set up personalized flows, and even identify returning visitors that might otherwise go unnoticed. Repeat Shoppers”).

Shoppers 73

Shoppers Shipping Analytics User-Generated 73

Scoop.it!

NOVEMBER 21, 2024

Use filters : Let users sort reviews by rating, date, or product. Plus, they’ve made it clickable, so curious shoppers can easily dive into all their glowing reviews. Continue on your category pages : Add reviews to collection and catalog pages so you can give shoppers the confidence they need before they even hit a product page.

Customer 110

Customer Shoppers User-Generated B2C 110

Sprout Social

MARCH 14, 2025

52% of European and 64% of Latin American users attend live shopping events at least once a month. These platforms offer more control and stronger buyer intent since users are there specifically to shop. The following trends keep shoppers hooked and turn these livestreams into must-watch events. Forty-three percent of U.S.,

Branding 113

Branding Gen Z Energy Shoppers 113

illumin

MARCH 27, 2025

Now, Meta is introducing new tools and placements that can be used with its AI-powered Advantage+ sales campaigns to optimize performance and provide more ad options for users. Shops ads use AI to optimize Advantage+ sales campaigns, targeting users likely to buy via Facebook or Instagram Shops.

Shoppers 66

Shoppers User-Generated Retail Advertisers 66

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketing 134

Vertical Response

JULY 7, 2024

Selecting the right social media platforms depends on understanding your target audience, aligning with marketing goals, and conducting competitive analysis to identify effective channels for maximizing reach and engagement. With over 2 billion monthly active users, it’s particularly popular among younger adults, especially those under 35.

Gen Z 101

Gen Z Branding User-Generated Influencer Marketing 101

Marketing Insider Group

FEBRUARY 5, 2024

Our spotlight shines on the freshest data from the recent years, peppered with some evergreen insights, ensuring your marketing strategy remains both current and informed. So, let’s jump right in and explore these 300+ digital marketing stats to supercharge your marketing strategy.

Digital Marketing 122

Digital Marketing Marketing Strategy Shoppers User-Generated 122

Hubspot Marketing

NOVEMBER 5, 2019

With younger generations getting more and more connected to social media platforms, the amount of product research done on these platforms is likely to grow. With all the social media platforms and product marketing opportunities out there, it might be hard to drill down on which platforms are key to your product marketing strategy.

Shoppers 144

Shoppers Product Gen Z Promotion 144

Search Engine Land

FEBRUARY 16, 2024

The continued flood of purchase-ready visitors makes Amazon lucrative for sellers who can stand out and generate sales from the platform. Here are six marketing strategies to help you grow your sales on Amazon in 2024. You still have to write for shoppers in a way that drives conversions. Amazon DSP marketplace targeting.

Marketing Strategy 124

Marketing Strategy Shoppers eCommerce Advertisers 124

Sprout Social

JANUARY 27, 2025

Social media for retail in the UK: crafting an engaging customer journey The beauty of social media in UK retail is its capability to captivate shoppers along their purchasing path. To truly harness the potential of social media , retailers should consider adopting the tactics and strategies that leading brands have successfully employed.

Retail 80

Retail Shoppers User-Generated Customer Journey 80

Hubspot Marketing

OCTOBER 17, 2019

The truth is, when you're just starting out, it can be tough to know whether your strategy is as comprehensive and powerful as it could be. To help ease some of that uncertainty, we've created this guide that'll show you step-by-step how to create a marketing strategy that leaves no stone unturned. Digital strategy: Owned media.

Marketing Strategy 145

Marketing Strategy PR eBook Food 145

Martech

JUNE 28, 2024

A study on the influence of indecision on customer’s decision satisfaction that examined online shopping behaviors found that people aged 55-64 experience more indecision than younger shoppers. In contrast, younger shoppers aged 25-34 contribute significantly to higher revenue and make the most transactions.

Marketing Strategy 117

Marketing Strategy Shoppers Transform Marketing 117

Buffer Marketing

OCTOBER 28, 2024

The AI assistant helps you generate ideas, repurpose content, and edit posts to perfection. I even have a prompts category for ideas in case I get stuck (many of which came from Buffer's Creator Camp ) — but there's a nifty "generate ideas" button that can jumpstart your content creation. All in all, Predis.ai

Digital Marketing 104

Digital Marketing Price User-Generated Affiliate Marketing 104

Vertical Response

SEPTEMBER 8, 2024

Features like polls, quizzes, and surveys can significantly enhance user engagement. Responsive design ensures emails display correctly on different devices, enhancing user experience and engagement. Use Responsive Templates Responsive email templates are crucial as they adapt to various screen sizes, enhancing user experience.

Email Marketing 105

Email Marketing Marketing Marketers User-Generated 105

Scoop.it!

AUGUST 23, 2022

Including infographics and other visuals in your blog content is a great way to make sure users remember your brand long after they leave. Despite the surge in visual media, consumers still want more from business leaders and marketing teams. In fact, 43% of online shoppers say they want to see more video content in the coming year.

Marketing Strategy 108

Marketing Strategy Content Marketing Shoppers User-Generated 108

Customers.ai

DECEMBER 4, 2024

For ecommerce, this means you’re not just spamming your entire list with a generic email. Instead, you’re speaking directly to your repeat buyers with exclusive perks, re-engaging cart abandoners with tempting discounts, or wowing your seasonal shoppers with time-sensitive offers. Let’s look at an example. Bottom line? 5 on Capterra.

eCommerce 75

eCommerce Shoppers Price Customer Journey 75

Customers.ai

JANUARY 3, 2025

For any marketer, understanding their journey is the key to doing the thing we all want to do – turning browsers into buyers and buyers into loyal fans. 81% of shoppers research online before making a purchase. They optimize all product pages with similar content to keep shoppers engaged. And its a must!

Customer 88

Customer eCommerce Shipping Customer Journey 88

Customers.ai

NOVEMBER 25, 2024

Here’s a wild stat to kick things off: 91% of users won’t return to a website after a bad experience. Today’s platforms dive deeper, going beyond the metrics and uncovering the “why” behind user actions. Let’s break down some of the capabilities redefining what’s possible for marketers: 1. Tools like…visitor tracking?

eCommerce 88

eCommerce Price Customer Journey CRM 88

Sprout Social

MARCH 27, 2025

A creator and influencer marketing strategy is no longer a nice to have, its an absolute necessity. As marketers craft their creator marketing strategies, theyre trying to meet their audience where they are, while delivering the content types that resonate most on each distinct platform.

Gen Z 92

Gen Z Affiliate Marketing Influencer Marketing User-Generated 92

Hubspot Marketing

DECEMBER 23, 2024

Table of Contents The State of AI and MarTech Today How to Implement AI Into Your Marketing Tech Stack Tips for Making the Most of AI in Your MarTech Operations The State of AI and MarTech Today We must accept that generative AI is becoming a core part of our organizations, integrated into almost every area.

Transform 111

Transform User-Generated Marketing Marketers 111

Customers.ai

JANUARY 2, 2025

Some of the most effective email marketing triggers include: Abandoned Cart Emails : Bring back customers who almost made a purchase but left something in their cart. Browse Abandonment Emails : Re-engage window shoppers who clicked around but didnt take the plunge. Theyre relevant, timely, and most importantly, they convert.

Email Marketing 79

Email Marketing eCommerce Shoppers Marketing 79

SmartBrief - Marketing

APRIL 8, 2025

As a result, it’s hard to make an impression, which you want to do if you hope to generate leads and turn them into customers. Reply to tags and comments, share user-generated content and join in on relevant conversations. Interacting with customers helps bridge this gap and makes you more approachable and trustworthy.

Branding 87

Branding Customer Shoppers Food 87

Sprout Social

MAY 10, 2019

By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. billion active users on YouTube. billion active monthly users logging into YouTube. 1. There are 1.9

Marketing Strategy 112

Marketing Strategy B2C User-Generated Millennials 112

Vertical Response

AUGUST 19, 2024

Key Takeaways Alternative advertising engages consumers through unconventional strategies, creating deeper connections and resonating more personally than traditional methods. Buzz and guerrilla marketing leverage creativity and consumer engagement to amplify brand messages and generate excitement, often at lower costs.

Advertisers 84

Advertisers Advertising Buzz Marketing Marketing 84

Sprout Social

JANUARY 30, 2019

Do you have your social media marketing strategy squared away for 2019? Because 2018 was a whirlwind year for social marketing to say the least. Instagram finally came into its own by rolling out a whole slew of business features while also passing the one-billion user mark. If not, we don’t blame you.

Social Media Marketing 112

Social Media Marketing Marketing Strategy User-Generated Marketing 112

Customers.ai

NOVEMBER 14, 2024

How Klaviyo Benefits Different Types of Businesses Criteria for Selecting the Best Klaviyo Tools 20 Klaviyo Tools to Add to Your Tech Stack Right Now How to Integrate Klaviyo Tools into Your Marketing Strategy Your Klaviyo Tools Questions Answered See Who Is On Your Site Right Now! Get names, emails, phone numbers & more.

Email Marketing 83

Email Marketing eCommerce Shipping Analytics 83

Set Up

JANUARY 21, 2025

We also see an increased need for shopper marketing rising from 5% to 15%. Whether thats through driving engagement or visibility through strong SEO or value-based content, or growing loyalty and relationships with interactive content, it is imperative to most strategies - and Brands know it.

Shopper Market 59

Shopper Market PR Shoppers Transform 59

Campaign Monitor

APRIL 19, 2023

In an omnichannel marketing strategy, AR and VR technologies ultimately provide customers with a digital experience in place of a traditional, physical one, offering brands a new space to market their products and services. Users are shopping, dining, socializing, etc.

Marketing Strategy 83

Marketing Strategy Shoppers Transform User-Generated 83

Girl Power Marketing

FEBRUARY 1, 2023

Content marketing has come a long way since the early days of cranking out dozens of poorly written blog posts stuffed with keywords, links to irrelevant websites, and reaching out to anyone and everyone for backlinks as part of a consumer marketing strategy. The result? Increased revenue.

Whitepaper 98

Whitepaper Marketing Strategy Gen Z eBook 98

Customers.ai

NOVEMBER 18, 2024

Whether it’s syncing with Shopify data, connecting to your email marketing platform, or integrating with social media channels, seamless integration saves time and reduces headaches. User Experience and Ease of Use No one has time for clunky, hard-to-navigate tools. Look for apps that fit smoothly into your existing tech stack.

eCommerce 73

eCommerce User-Generated Transform Customer loyalty 73

SmartBrief - Marketing

JANUARY 29, 2025

Time-based targeting Time-based targeting pop-ups appear after a user has spent a predefined amount of time on a webpage. This strategy capitalizes on the idea that users who linger are more likely to check out what you’re offering. When you create regional offers, it’s easier to secure sales and generate leads.

User-Generated 102

User-Generated Product Shoppers Branding 102

Neil Patel

SEPTEMBER 9, 2020

Research shows that two of the top reasons shoppers abandon carts are: 28% say it’s because of being forced to create an account 21% say it’s due to a long (or complicated) checkout process. Optimized buy now buttons can help streamline this process for users by kicking off a simpler checkout process. Improve User Experience (UX).

Shoppers 136

Shoppers Affiliate Marketing User-Generated Health 136

Sprout Social

JULY 29, 2020

Many shoppers seek out reviews to find objective and unbiased information on products they’re interested in buying. As a marketer, social proof such as reviews from customers organically sharing their opinion is extremely valuable. Reach out to power users or repeat customers. Share user-generated content.

Customer 145

Customer Shoppers User-Generated B2C 145