Practical eCommerce - Marketing

SEPTEMBER 10, 2024

Promoting holiday sales and events in text ads is tricky when Google picks the headlines and descriptions. The post Holiday Promotions in Google Text Ads appeared first on Practical Ecommerce.

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Promotion eCommerce 94

Hubspot Marketing

MAY 13, 2024

The importance of an effective content promotion strategy can‘t be overstated, but it’s not something that you discover instantly. Finding your perfect content promotion strategy has a learning curve that every creator has to navigate: Picking up momentum with platform algorithms. Sharpening your marketing skills.

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Promotion Analytics SEO Education 106

Sprout Social

FEBRUARY 7, 2024

TikTok Promote may be the answer. Like Instagram’s boosts and X’s (formerly Twitter) promoted post feature, TikTok created a tool that allows users to turn their organic content into a paid promotion quickly and simply. What is TikTok promotion? claireliz_ part 2 of trying out tiktoks promote feature!

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Promotion Advertising Advertisers Price 128

Social Media Examiner

MAY 15, 2024

Looking for an innovative marketing model? In this article, you’ll discover a proven marketing strategy to get more clients from word-of-mouth referrals and self-promotion. Wondering how to attract more clients?

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Promotion Marketing Strategy Marketers Marketing 126

Hubspot Marketing

MAY 26, 2023

However, if your ebook isn't getting too many downloads or leads, your marketing might be the problem. Read on to discover the best techniques for marketing your ebook, whitepaper, guide, or other lead-generating resource. Consider a co-marketing campaign. Use email marketing to promote the ebook with your existing audience.

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Digital Marketer

JANUARY 27, 2023

Up until now, any “promotion” your customers have done has been passive. But in the promotion stage, your customers actively spread the word about your brands, products, and services. Active promotion may be an affiliate or commission relationship—or just a free offer for sending some new customers your way.

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Promotion Real Estate Education Customer 73

Marketing Insider Group

NOVEMBER 30, 2022

” This Maya Angelou quote applies to marketing as well. Emotional Marketing campaigns perform better than factual ones by 2x, according to Fast Company data of over 2,000 advertising case studies. Buyers don’t necessarily need your products and they certainly don’t need your marketing campaigns.

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Promotion Transform Marketing Marketers 144

CopyBlogger

DECEMBER 12, 2023

Continue Reading The post 10 Content Promotion Strategies That Work (With Examples) appeared first on Copyblogger. Even if you create the best piece of content possible, it won’t perform well if nobody finds it. Relying entirely.

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Promotion Content Marketing Marketers Marketing 118

Martech

MARCH 25, 2024

For martech professionals salaries are good and promotions are coming faster, unfortunately, layoffs are coming faster, too. Dig deeper: How to overcome marketing budget cuts and hiring freezes Be that as it may, for the employed it remains a good time to be a martech professional. a layoff or dismissal). a layoff or dismissal).

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Promotion Management Marketers Marketing 113

SocialPilot

SEPTEMBER 5, 2024

But are you harnessing its power to promote your travel agency on social media? Despite the saturated market, your travel agency faces the significant challenge of distinguishing itself from competitors and generating leads. Consider the case of City Tour MKE , a travel agency that uses SocialPilot to promote itself on social media.

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Promotion Social Media Marketing User-Generated SEO 94

DIY Marketers

JANUARY 17, 2022

So, you’re ready to promote your business! Marketing can be overwhelming if you aren’t sure what marketing channel or marketing platforms are best to help you promote your business. In this guide, I’ve pulled together ways to promote your business. But where do you begin? Sorry about that!

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Promotion Marketing Marketers Advertising 98

Quikly

JULY 11, 2022

There’s no successful consumer promotion without a well-thought-out m arketing strategy, but what’s the difference between the two? And how does each benefit your customers?

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Promotion B2C Marketing Marketers 95

Search Engine Land

JUNE 5, 2024

Major educational publishers — Cengage, Macmillan Learning, McGraw Hill and Elsevier — have filed a lawsuit against Google, accusing it of promoting pirated copies of their textbooks. textbook market. Why it matters. This case could reshape how tech giants handle copyright infringement and impact the $8.3 billion U.S. Why we care.

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Promotion Price Education Advertising 88

Hubspot Marketing

MAY 17, 2023

If you're reading this, you likely want to ask for a promotion but are unsure how to approach the topic. It makes sense because asking for a promotion can be nerve-wracking, but it's necessary for career growth. If you want to know how to ask for a promotion , you've come to the right blog. Be aware of the promotion process.

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Promotion Management Communications 123

Search Engine Land

SEPTEMBER 3, 2024

Google Ads is quietly testing a new “Promotions” feature within App Campaigns, offering advertisers a fresh way to drive engagement during key events. Why we care: This new tool allows advertisers to create app-specific promotions, similar to those available in web campaigns, but tailored for mobile users.

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Promotion Advertising Advertisers Customer 67

Content Marketing Institute

APRIL 14, 2022

Promoted content drives stronger performance. Here are tips to help with paid search, native advertising, influencer marketing, and social media platform advertising on Meta platforms, Twitter, LinkedIn, and TikTok. Continue reading →

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Promotion Content Marketing Influencer Marketing Advertising 116

Hubspot Marketing

JULY 21, 2023

Therefore, marketers must have a firm grasp of a product video and how to create an exceptional one. Product Videos for Marketing How to Create Product Videos 10 Promotional Product Videos That Make You Want to Buy What is a product video? 10 Promotional Product Videos That Make You Want to Buy 1. What is a product video?

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Product Promotion Food Influencer Marketing 145

Litmus

APRIL 21, 2023

The Gmail promotions tab is a marketer’s ally because context and setting matter. Similarly, marketing emails make more sense in the promotions tab than the primary inbox. Similarly, marketing emails make more sense in the promotions tab than the primary inbox. And how should marketers work with it?

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Promotion Real Estate Shipping Food 107

AWeber

FEBRUARY 6, 2024

The short answer is promotion. To stand out, you need to promote your shop actively. So, whether you are new to promoting an Etsy shop or you had some initiatives in the past, in this article, we’ll cover the what, why, and how of promoting an Etsy shop. Why do you need to promote your Etsy shop? Let’s dive in.

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Promotion Shoppers Advertising Advertisers 93

Litmus

MARCH 1, 2023

Context is exactly why the Gmail Promotions tab is the perfect place for your promotional emails to land. Some people may try to work around the folder to land in the primary inbox, but repeat after me—the promotions tab is not the spam folder. It’s a valuable tool for email marketers that’s about to get even more useful.

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Promotion Real Estate Price Customer Journey 108

Search Engine Land

OCTOBER 2, 2023

This practice is known as out-of-order ad promotion. This little nuance to how the ad auction works can be confusing, so in this article, I’ll explain how out-of-order promotion works and why Google does it. Out-of-order promotion also allows Google to enforce its relevance standards. SUBSCRIBE See terms.

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Promotion Real Estate Price Advertising 104

Hubspot Marketing

OCTOBER 17, 2022

There are plenty of perks to getting promoted. Beyond a salary increase, a promotion typically means more influence on your team, more autonomy, and more control over your day-to-day tasks. But to get promoted, you need to do more than just perform well in your current role. Let's dive in. Storytelling. This makes sense.

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Promotion Management Branding Communications 100

Calvyn Lee Blog

NOVEMBER 14, 2024

In a recent conference session, chartered marketer Luan Wise shared valuable insights on leveraging social media marketing to drive business success. As Wise emphasizes, it’s a choice that can manifest in various ways, including personal development and market share expansion.

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Social Media Marketing User-Generated Marketing Marketers 130

Search Engine Land

DECEMBER 6, 2021

At SMX Next, Dr. Lauren Tucker shared how marketers can promote it. Inclusion isn’t a given in many organizations. Please visit Search Engine Land for the full article.

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Promotion Marketing Marketers 102

Sprout Social

FEBRUARY 21, 2024

To get a truly cohesive view of your customer experience, you need to be tracking your Net Promoter Score (NPS). Net promoter score is more than just a customer service metric. Anyone who provides a score of zero to six is a “Detractor”, while scores of seven to eight are “Passives” and scores of nine and ten are “Promoters”.

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Promotion Transform Customer Journey Customer loyalty 99

Hubspot Marketing

OCTOBER 14, 2020

Below, let's discuss how you can use Facebook to promote your business. A great way to promote your business on Facebook is to participate in Facebook groups. Promote events. Another way to promote your business on Facebook is to use the social media platform to promote your events. Sign up for a business page.

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Promotion eCommerce Social Media Marketing Management 144

Neil Patel

FEBRUARY 17, 2021

We all love a great sales promotion. Whether it’s 20 percent off, buy one get one free, or a limited time offer, we’re all suckers for a deal, so why aren’t you using sales promotions in your paid campaigns? Sales promotions can make your ads jump off the page, boost engagement, and grow your sales. It’s in the name!

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Promotion Advertising Advertisers Retail 131

SmartBrief - Marketing

AUGUST 7, 2023

We’re all set to take a fascinating trip into the swirling, dynamic world of promotional emails. Promotional emails could be dismissed as just another piece in the massive jigsaw puzzle of digital content, right? Strike a balance between science and art Curating a powerful promotional email resembles a science project.

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Promotion Transform Shipping User-Generated 52

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. Here are 7 social media promotion ideas to explore instead, and how to execute them. Why promote your business on social media? Social media is the perfect way to communicate your values and build brand equity with customers across your marketing funnel.

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Promotion Gen Z Social Media Marketing Fashion 145

Search Engine Land

DECEMBER 11, 2023

I am the first generative AI chatbot for search marketers. As a marketing expert, I can provide guidance and expertise in B2C retail, specifically for garden center retailers selling plants, tools, garden care, pots, and more. Additionally, I can provide insights on analyzing marketing data to optimize campaigns and drive ROI.

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Promotion B2C Retail Direct Mail 96

Hootsuite

APRIL 14, 2022

If you answered yes to either of these questions, then it might be time to promote your posts. Promoting an Instagram post (a.k.a. In this post, we’ll give you some tips on how to promote Instagram posts for maximum reach and impact. What is Instagram promotion (a.k.a. Benefits of promoting an Instagram post.

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Promotion Advertising Advertisers Analytics 131

Hootsuite

SEPTEMBER 6, 2022

There’s no shame at all in boosting a post with the TikTok promotion feature. In this post, we’re digging into everything you need to know to put TikTok’s Promote feature to work for you. What is TikTok promotion? The TikTok Promote feature lets you turn your existing TikTok videos into ads with just a few taps.

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Promotion Analytics Social Media Marketing Advertising 109

Marketing Blogo

SEPTEMBER 1, 2022

Originally posted on November 4, 2021 @ 1:00 pmWhat is marketing strategy should be understood as the most vital promotion strategy employed by small, medium and large businesses. To really gain online presence and create a trusted brand, you need a well-planned marketing promotion strategy.

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Promotion Marketing Strategy Marketing Marketers 75

Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. That’s why I put together this guide to event promotion for online and in-person events.

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Promotion User-Generated Place Entertainment 145

Search Engine Land

AUGUST 15, 2023

X, the company formerly known as Twitter, has started depreciating promoted accounts. Moving forward, advertisers will no longer be able to promote their brands in timelines using the ad format, which makes more than $100 million in global revenue for the platform Why we care. What are promoted accounts? SUBSCRIBE See terms.

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Promotion Advertising Advertisers Product 80

DIY Marketers

JULY 11, 2023

Picture this: you receive a promotional text message from your favorite local store, offering an exclusive discount just for you. We surveyed consumers (who are most like your customers) and asked them about their relationship with promotional text messages — and they didn’t hold back!

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Promotion Customer Customer loyalty Law 89

Neil Patel

DECEMBER 28, 2022

If you’re like most website teams, you know that promotion is a necessary part of the job. In this article, I’ll discuss 12 ways to promote your website for free. So read on and start promoting your website today! So read on and start promoting your website today! Why Website Promotion Is Essential.

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