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Should Marketing Take On Culture and Employee Engagement

Marketing Insider Group

We’ve been forced to adopt new technology, upskill like crazy, reshuffle positions and create new roles to manage content marketing, social media marketing, and marketing analytics. Or, maybe you like to blame it on those darn millennials. We need a new approach to work in order to leverage it.

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Email: Wanted Dead or Alive [Infographic]

Adobe Experience Cloud Blog

It seems that each time a new technology is introduced, people claim it will kill our reliance on email. And email has even been deemed the favorite mode of communication reported by millennials. Author: Dayna Rothman Rumor has it, email is dead. In fact, email is actually the preferred method of communication. It’s evolving.

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7 Key Stats That Point to the Future of Marketing

Marketing Insider Group

Traditional market research often falls short when new technology and new ideas have the potential to become game-changers. Keep an eye out for new trends and technologies that can streamline your marketing strategy. Millennials Will Not Compose 75% of the Future Workforce.

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17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

Google, Pinterest, and several other companies are also investing in visual search technology. Images are already returned for 19% of searches on Google, and 62% of millennials say they are more interest in visual search than any other new technology. Gen Z Will Continue to Influence Marketing More Than Millennials.

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Will Millennials Change Manufacturing?

Duct Tape Marketing

Will Millennials Change Manufacturing? It’s exactly the image they don’t want the public — or millennials considering careers in manufacturing — to have of the industry. That should be good news for manufacturers who are grappling with the Internet of Things and other new technologies.

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Get Ahead of the Mobile Herd: 5 Best Practices for Mobile-Optimized Marketing

Adobe Experience Cloud Blog

This is especially true for the Millennials (aka Gen Y). At 76 million strong in the US alone, Millennials are the largest generational market since the Baby Boomers. Every technology change wave has enjoyed a honeymoon period, during which simple reach and engagement were reason enough for companies to plunge in.

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Marketers Rejoice! Emoji Marketing is Here

Adobe Experience Cloud Blog

Emojis also reflect the times, such as those showcasing diversity and individuality, while others keep up with trends, such as those representing brand new technologies like the Apple Watch. Other emojis play into the growing number of super fan groups, such as those showing the likes of Star Trek or even Taylor Swift.