Remove New Markets Remove New Technology Remove Promotion
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What to Consider When It’s Time for New Marketing Technology

Content Marketing Institute

As a marketing leader, you’re faced with a crushing number of marketing technologies to consider: almost 5,000 of them, falling into some 75 categories. When it’s time to consider new technology, how on earth do you know what all to consider? B2B Marketing Academy co-founder Peg Miller has some guidance.

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What Is Market Share & How Do You Calculate It?

Hubspot Marketing

Put simply, that is market share. But how does that impact marketers? As marketers, it's important to understand market share so you know how your company ranks against competitors and can develop new marketing strategies to reach more potential customers. What is Market Share? Delight your customers.

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Comprehensive Guide to NFTs for Marketers

Neil Patel

Looking to expand your audience and reach new markets? Bicycle, one of the world’s oldest card-making companies, is looking to reach a new audience. But times are changing, and Bicycle wants to reach a younger audience , many of whom are interested in new technology like NFTs. Can NFTs be used for marketing?

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Why VR Matters for Marketers

Adobe Experience Cloud Blog

Statista projects that the VR market will grow to $40 billion in two years’ time. That’s quite a lot of cash for such a new market. Consumers are eating up their chance to escape to new worlds and developers are delighted to create them. Marketers are storytellers. As technology evolves, so does storytelling.

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How Tech Debt Is Bankrupting Content Marketing

Content Marketing Institute

The lead account director for the content agency sidled up to the content marketing director and congratulated him. We’ve got a promotion and audience development plan, and the audience analytics dashboard ready.” The content marketing director smiled. “I Then, a new CMO joined the firm, and budgets were put on hold.

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What is the Average Website Lifespan? 10 Factors In Website Longevity

Orbit Media Studios

Your site should reflect that, and be redesigned with new search engine optimization (SEO) and conversion opportunities in mind. Your business and industry can be shaped by many factors– new technology, changing best practices, current events, market trends, etc. Has my industry evolved?

CMO 114
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The Best Marketing Events Happening in 2022

Marketing Insider Group

So after 2 years of zoom meetings, many marketing leaders are looking into the best marketing events in 2022 as one of the best ways to stay on top of the marketing industry. Has there ever been a time when the marketing world has changed so much in such a short time? Or professional and experiences speakers?