New Technology, Outbound Marketing and Target Market

The Step-by-Step Guide to Sales-Marketing Alignment for B2B

Marketing Insider Group

AUGUST 18, 2020

A collection of technologies that you can use to optimize and augment your marketing and sales processes throughout the customer lifecycle. The number of inbound and outbound marketing tools is burgeoning day by day. Scott Brinker’s Marketing Landscape has bloated to 8,000+ apps and software as we speak.

CRM

CRM Inbound Marketing Customer Journey Marketing

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

JULY 1, 2020

Content Marketing Is Too Valuable for Both Consumers and Brands to Ever Go Away. The number one reason that content marketing is important is that your customers appreciate it. Content marketing generates 3 times as many leads as outbound marketing, drives six times higher conversion rates, and has the potential for a 7.8-fold

Marketing Strategy

Marketing Strategy Content Marketing Whitepaper Thought Leadership

Marketing Pro Pulse

The Step-by-Step Guide to Sales-Marketing Alignment for B2B

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

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