Marketing Insider Group

AUGUST 26, 2024

In the B2B medical technology sector, this goes beyond mere promotion; it’s about informing your audiences, highlighting unmet needs, and positioning your medtech solutions as the ideal answer for prospects. R&D Firms : Researchers and developers can align projects with market demand and drive investment in new technologies.

Manufacturing 78

Manufacturing Transform Whitepaper Retail 78

Digital Marketer

MARCH 13, 2023

It’s clear that AI technology will impact (and perhaps radically transform) almost every aspect of our work and lives. AI-Generated Podcast Promotional Assets One of the best ways to drive awareness of your show is by repurposing it into short-form video. Perhaps the most intriguing new tool is Adobe Podcast.

Transform 75

Transform Product Marketing Product Marketers 75

Adobe Experience Cloud Blog

MARCH 6, 2017

New technologies are emerging and showing up in our everyday lives at a rapid rate. It is one of the Top 10 Emerging Technologies of 2016 chosen by the World Economic Forum, based on the power to improve lives, transform industries, and safeguard the planet. Transform Data into Business Insights.

Transform 134

Transform Thought Leadership Marketers Marketing 134

Calvyn Lee Blog

SEPTEMBER 21, 2022

Companies rise and fall based on their ability to deliver new technologies and services quickly, and Agile, Lean, and DevOps culture de?ned New ITSM software solutions have emerged that improve collaboration, team communication, speed, and transparency. ITIL can help organisations adapt to ongoing transformation and scale.

Transform 130

Transform Communications Management Health 130

Martech

OCTOBER 27, 2021

Wootton was responsible for getting the entire company on board with the data transformation, and for meeting the demands of readers and advertisers with the new technology. It’s not just the people who are actually going to be affected [by the technology] but a much wider facet of the business.”.

Transform 115

Transform Customer User-Generated Advertising 115

SmartBrief - Marketing

JANUARY 22, 2024

AI is a transformative capability that has proliferated across the marketing technology stack, though most B2B marketers aren’t using it to its fullest potential. The early adoption of predictive AI models throughout the B2B martech stack, paired now with generative AI capabilities, promises even greater transformation.

Transform 126

Transform User-Generated Marketers Marketing 126

Martech

JANUARY 13, 2022

The concept of digital transformation has been around for years, but it’s taken a whole new form in the wake of recent societal shifts. New technologies and the 2020 pandemic have led to a “greater focus on the need to drive optimal digital experiences for our customers,” says Dunham. “The Source: Craig Dunham.

Marketing Strategy 144

Marketing Strategy Transform SEO Education 144

Trade Press Services Newsletter

APRIL 6, 2023

Technological assimilation Over the last decade, technology has transformed the B2B marketing world. From artificial intelligence to Google Analytics to the latest design software, new technology can be overwhelming for even the savviest of marketers.

Transform 130

Transform Thought Leadership Entertainment Marketers 130

Martech

MARCH 2, 2023

Shaquille O’Neal promotes Papa Johns x Netspend AR campaign. Papa Johns and Netspend recently plunged into augmented reality (AR) through an eGift promotion in partnership with Shaq’s Fun House presented by Netspend. The promotion launched the Friday before the Super Bowl, a busy weekend for food orders.

Transform 106

Transform Promotion Food Entertainment 106

Martech

MAY 15, 2024

Alicia Arnold is the founder of a consulting company, AK Arnold, and draws on 20 years of experience working with Fortune 500 companies to help them transform digitally. We discussed the importance of being able to translate technology and break down silos in organizations, all while never losing sight of the customer.

Direct Mail 107

Direct Mail Transform eCommerce New Technology 107

Rock Content

JANUARY 26, 2021

You don’t need the big-budget of large companies, as technology is able to level that field. Digitalization, also known as digital transformation , involves having your business processes use digital solutions to increase the quality and speed of your work. How to grow a small business with digital transformation?

Transform 90

Transform Fashion New Technology Product 90

Trade Press Services Newsletter

OCTOBER 6, 2022

New technologies are always being introduced and it can be difficult to keep up with the changing landscape. Remember, the key to a successful thought leadership strategy is a comprehensive promotion plan. Many user-friendly tools (like Adobe Express ) can transform amateur video footage into lead-generating content.

Marketing Plan 130

Marketing Plan Thought Leadership Whitepaper Transform 130

Marketing Insider Group

AUGUST 20, 2019

Marketing transformation isn’t just a buzzword. So, how does a brand successfully transform its marketing? We have found that content marketing and thought leadership play vital roles in marketing transformation as they have the potential to unlock growth and attract the right kind of buyers. What Is Marketing Transformation?

Transform 40

Transform Content Marketing Thought Leadership Marketers 40

Martech

MARCH 8, 2024

This collaborative approach fosters buy-in and promotes a culture of innovation. The more user stories you collect before setting up new tech, the more your requirements will be better defined. Dig deeper: 5 practical marketing tactics to accommodate new technologies and AI 3. How will data flow in? How will it flow out?

Transform 127

Transform User-Generated CMO New Technology 127

Martech

DECEMBER 7, 2023

” That’s a landscape Du Nguyen is seeking to transform with his AR-powered gift card start-up Cardii. We’re a tech company, so I thought it would be super cool to reward my team and to do so using a new technology. The Cardii team delivered a really nice design that leveraged our new logo.

Transform 112

Transform B2C CMO New Technology 112

Marketing Insider Group

OCTOBER 30, 2023

Their campaigns perfectly balance product promotion with activism. On Facebook, the brand promotes the business, connects with customers personally, and strives to expand its reach. On Twitter, GoPro focuses primarily on communicating with followers and promoting or announcing new products.

Branding 133

Branding Transform User-Generated Education 133

Martech

FEBRUARY 7, 2024

His curiosity about music promotion and connecting with other bands led him quickly to the early days of the web and digital experience. Everyone was in the same boat in terms of figuring out new technologies and how to do things better. Are organizations still in the process of transforming their digital experience?

Transform 110

Transform SEO New Technology Digital Marketing 110

Sprout Social

JUNE 26, 2023

The significance of an integrated customer experience Creating an integrated customer experience is crucial in today’s digital landscape for numerous reasons, including: It boosts customer satisfaction, loyalty, and promotes advocacy: Customers who have a great experience across all channels are more likely to remain paying customers.

Customer Journey 143

Customer Journey Customer Transform Retail 143

Martech

MAY 13, 2022

Mobile marketing covers a wide variety of digital marketing tactics, technology, and strategies that focus on reaching people on their mobile devices (but mostly their smartphones). The mobile web is also getting transformatively faster, with 5G quickly becoming the global wireless standard. billion people. Location-based marketing.

Transform 120

Transform Gen Z Shoppers Retail 120

MarketingOps

FEBRUARY 26, 2024

Key projects include: Email Marketing: Customer segmentation and promotion of products and services via email. Breaking down each pillar 1 – Technology and Data Management : The new Technology and Data Management pillar aims to help marketers achieve their objectives using technology and data.

Transform 130

Transform Marketers Marketing Thought Leadership 130

Martech

OCTOBER 12, 2021

Cipriani-Espineira was last week promoted from VP Customer Success to Chief Customer Officer at B2B scheduling software vendor Chili Piper. How the pandemic affected marketing technology replacements. Customer success gets passionate. She had previously spent time as an account manager at businesses like Cision and Medallia.

Transform 105

Transform Customer Journey Analytics New Technology 105

Unbounce

JUNE 5, 2023

The transformative nature of AI in marketing is undeniable. As marketers, it’s our responsibility to ensure that AI is used in a manner that respects privacy, promotes inclusivity, and maintains trust with our customers. It’s changing the way we create content, the way we target customers, the way we optimize campaigns.

Transform 114

Transform Marketers Marketing Copywriting 114

Neil Patel

SEPTEMBER 30, 2020

Keeping this in mind, digital strategy consulting can help you recognize new technologies and services suitable for your platform. Gaining New Partnerships. In fact, you can transform your company vision and enter a new frontier in your niche if you choose your partnerships carefully.

Transform 123

Transform Inbound Marketing Outbound Marketing Advertising 123

Search Engine Land

SEPTEMBER 5, 2023

In the ever-evolving realm of artificial intelligence (AI), launching new technologies is no longer an anomaly but a relentless pursuit of innovation. Amid this technological maelstrom stands Google’s latest creation, Google Bard, a name reminiscent of the ancient bards renowned for their poetry and storytelling.

Transform 131

Transform User-Generated Communications Price 131

Marketing Insider Group

OCTOBER 25, 2021

It will not be about spending more on blatant self-promotion to out-dated notions that no longer fit the reality of the world we live in. Technology continues to advance at a rapid pace, so of course, some of these trends are focused around technology. Strategic Marketing Transformation. But some things are certain.

Market Trends 145

Market Trends Gen Z Millennials Transform 145

Martech

MARCH 14, 2024

Dig deeper: How to transform customer experience with AI 2. ‘Is For example, consider those instances where Netflix keeps telling you you have a “98% match” for a new movie they’re promoting, but it looks boring. Still, you’ll also want to make sure any conversation or content they engage with is a positive experience.

Customer 123

Customer Transform Thought Leadership Law 123

Rock Content

OCTOBER 24, 2023

healthcare landscape has been radically transformed as millions of previously uninsured Americans access coverage for the first time thanks to the Affordable Care Act. NHGRI conducts cutting-edge research, develops new technologies, and studies the impact of genomics on society.

Health 93

Health Whitepaper Non-Profit Food 93

Scoop.it!

APRIL 18, 2024

By acknowledging and adapting to the diverse perspectives within a community, community-centric content management promotes inclusivity and ensures the relevance of thought leadership initiatives. However, during that nascent period of technological innovation, the attraction to new technology overshadowed any concerns about image quality.

Thought Leadership 105

Thought Leadership Management Transform User-Generated 105

Duct Tape Marketing

DECEMBER 7, 2023

Building A People-Centric Culture: From Employees To Contributors written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast, I interviewed Kai Anderson, a seasoned strategist and the leader of workforce transformation at Mercer.

Transform 94

Transform Millennials Non-Profit Place 94

Duct Tape Marketing

DECEMBER 12, 2014

Personal learning has transformed industries – from business to healthcare – in the last decade. When we zero in on personal development as it relates to technology, we can see trends pointing to more personal growth involving technological integration, social sharing, and mobile applications. Technological Integration.

Health 77

Health Transform Entertainment Finance 77

Marketing Insider Group

JANUARY 6, 2020

Attending a marketing conference is a great opportunity to learn about up-and-coming trends and new technology in the industry, network with peers, brands, and vendors, and just stir up a bit of new inspiration and enthusiasm for your work. It’s just intimate enough to promote productive networking between attendees.

Marketers 20

Marketers Marketing eCommerce Social Media Marketing 20

Econsultancy

MARCH 21, 2022

Digital transformation has accelerated rapidly over the past two years. According to PwC , 53% of businesses (in a survey of 1,250 global executives) have accelerated digital transformation in this time, with 57% reporting that technology has been critical to their performance.  

Customer Journey 78

Customer Journey Analytics Customer Transform 78

Content Marketing Institute

DECEMBER 20, 2017

Still, companies often rush into marketing-technology decisions before they understand their processes or lack of processes. In many cases, the changes companies need to make don’t even require new technology. Seek the simplest solution possible. Plan no more than one year ahead. Production. Personalization. Performance.

Transform 111

Transform Marketers Marketing Content Marketing 111

Sprout Social

JANUARY 19, 2023

Concerns about circulation of false information and promotion of hate speech just scratch the surface off issues facing the metaverse. Brands should promote proper wallet hygiene for their customers and their organization as well.

Branding 143

Branding Real Estate User-Generated Communications 143

Marketing Insider Group

DECEMBER 20, 2022

And an overall editorial calendar for production, distribution, promotion, and synchronization with overall marketing. Tech Mahindra (Gold award): Even before the global pandemic accelerated digital transformation, Tech Mahindra saw an urgency for organizations to navigate digital disruption and embrace new technologies.

Thought Leadership 75

Thought Leadership Whitepaper Transform Marketers 75

Rock Content

JANUARY 18, 2021

The strategy can be applied in the different phases of the consumer’s journey , from attraction to the transformation into a brand advocate. Artists and brands had to create online versions of their events so they could still promote themselves and reach the public. Google has already embraced the idea. It was sure a forced decision.

Market Trends 135

Market Trends Content Marketing Gen Z User-Generated 135

SmartBrief - Marketing

AUGUST 4, 2023

Digital transformation is hindered by socioeconomic factors and continued reliance on old ways of working, including poor technology and paper-based processes. And with technology advancements like generative AI reshaping the workplace, there’s the possibility of falling too far behind to catch up.

Transform 52

Transform Communications New Technology Product 52