article thumbnail

Metaverse examples: The brands to watch across industries

Sprout Social

Some companies are also considering working in the metaverse , using VR technology for employee engagement and meetings for remote workers. As with any new technological innovation, there are early adopters making strides in the metaverse. Real estate. Industries making strides in the metaverse .

article thumbnail

B2C Marketing: What No One is Talking About 

Adobe Experience Cloud Blog

Real Estate Records— Property information allows you to get a better gauge of a household including; real estate value, the number of properties, home ownership, square footage, and length of residence. Wealth Data— You have your customers’ spend history but that is not the same as spending ability.

B2C 126
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Happy Labor Day weekend: Friday’s Daily Brief

Martech

In his latest contribution to MarTech, email marketing thought leader Ryan Phelan warns about how easy it is to be distracted by shiny objects — and he doesn’t just mean new technologies; he includes shiny new mindsets too. They’re prepared to cut marketing as well as travel and real estate. Read more here.

article thumbnail

Why Your Product Is Not What You Sell

Marketing Insider Group

And Airbnb, the world’s largest accommodation provider, owns no real estate. A mere 16 years later in January 2012, Kodak entered Chapter 11 bankruptcy and its stock was delisted from the New York Stock Exchange. Many would say they didn’t embrace the digital age, but it’s not that they didn’t invest in new technology.

Product 104
article thumbnail

How strategy frameworks can help your brand stay relevant

Sprout Social

In contrast, the real estate industry has more power in the hands of buyers, who have many options (brokers, websites) for price comparison. Any new laws that might be passed? Are there any new social trends that might make your business appetizing? Any new technology (i.e.

Branding 141
article thumbnail

Microsoft Advertising introduces Chat API for publishers

Martech

Next, they’ll focus on verticals like travel and real estate. Integrating [ads] into chat and into the conversation flow when you’re specifically asking about these things is pretty powerful,” Sainsbury-Carter said. We’re also very focused on just getting the basics right.

article thumbnail

Metaverse dangers: How to protect brands from the dark side

Sprout Social

As an emerging technology birthed from science fiction, the future of the metaverse promises some out-of-this world ideas. And successful campaigns across several industries from fashion to real estate have shown how valuable the metaverse can be. But the metaverse isn’t a utopia.

Branding 143