Search Engine Land

NOVEMBER 3, 2022

Will the rising cost of living, drop in customer confidence, and frequent Google algorithm changes spell doom for SEO specialists? In this article, we will go over some SEO tips that will help you navigate this holiday season and plan for the next. Focus on user experience. Create dedicated landing pages for Black Friday.

SEO 102

SEO PR Gen Z eCommerce 102

Neil Patel

NOVEMBER 23, 2020

So, she signed up with a full-service marketing and SEO solution with my digital marketing agency. We wanted to grow Skincare by Alana’s organic traffic , so we started by making technical SEO improvements on the site. The vast majority of online buyers make their purchasing decisions based on product reviews and testimonials.

Gen Z 138

Gen Z Branding Marketing Marketers 138

Marketing Insider Group

APRIL 4, 2024

PPC advertising enables you to measure whether campaigns are cost-effective by comparing the ad costs to the amount of traffic and sales generated by the ad. When you regularly check these paid campaigns, you ensure that your click money is being spent wisely to generate greater traffic and sales. Not sure what to write about?

eCommerce 71

eCommerce Marketing Strategy Marketing Marketers 71

Marketing Insider Group

MARCH 28, 2024

Here are a few ideas to start your testing: The size of your product photos Including or excluding a trust badge Indicating when your supply is limited The color of your “Add to Cart” button You can also check out these mobile testing ideas from A/B testing tool, Taplytics, if your online store has an app.

eCommerce 120

eCommerce Shoppers User-Generated Promotion 120