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Unlock the real value of genAI in martech

Martech

AI video creation. Automated video production tools enable businesses to scale video marketing without large teams. These tools manage customer data storage and organization, supporting personalized marketing efforts. AI data infrastructure. AI assistants.

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7 Ideal Ways to Spend Your Marketing Budget in 2025 (And Beyond)

Marketing Insider Group

One of the most powerful applications of AI in marketing is predictive analytics, which helps businesses anticipate customer behavior and trends. By analyzing vast amounts of data, AI can identify purchasing patterns, determine which types of content perform best, and even suggest personalized marketing strategies based on user interactions.

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21 Creative Lead Generation Ideas to Try (& Why Marketers Recommend Them)

Hubspot Marketing

Video Marketing Lead Generation 12. Personalize video content. 91% of businesses use video as a marketing tool. Whether you use short- or long-form video, the key to video marketing lead generation is to personalize your content.

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Marketing Trends 2025: Actionable Insights for Agencies & fCMOs

Duct Tape Marketing

BONUSMLaaS: Marketing Leadership as a Service The Future of Video, Influencers, and Events Videos Reign Continues Influencer Marketing Still Strong In-Person Events Are Back AI in Marketing: A Tool for Growth or a Threat? The Power of AI Embracing Digital Minimalism Marketing Trends 2025: What to Expect 1.

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The Ultimate List of Types of Marketing [40 and Counting]

Hubspot Marketing

At HubSpot, we have an agency partner program where inbound marketing agencies sell our product to their clients and we give our partners a cut of the revenue. Personalized Marketing. Personalized marketing is leveraging technology and data analysis to distribute personalized marketing messages to your prospects.

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Your Trusty Guidebook to Marketing Nation Online 2015

Adobe Experience Cloud Blog

Let’s put that in perspective…unless you’re currently enrolled in networking or university programs, you’d be hard-pressed to encounter that volume of current marketing education in one place—especially for free. 2) How to Build a Brand That People Love, featuring Virgin America.

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How to explain marketing operations at different levels: From children to experts

Martech

Now, there are a lot of tools that marketers use to create marketing in all of these different places. For example, marketers can use an online service to create marketing emails, and another service to create YouTube videos. Businesses use a variety of marketing tools and services to manage these activities.