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Email Inspiration: 16 Places to Look for Examples

Litmus

Where to find great brands to subscribe to in the first place? Here are a few places Litmus’ own email team gets their inspiration from: 1. And for a regulated industry like pharmaceuticals, looking at what retailers are doing with their email programs doesn’t really help.

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Email inspiration: 16 places to look for exciting email examples

Litmus

But to be more accurate, here are a few places Litmus’ own email team gets their inspiration from. And for a regulated industry like pharmaceuticals, looking at what retailers are doing with their email programs doesn’t really help. The post Email inspiration: 16 places to look for exciting email examples appeared first on Litmus.

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A guide to Google Ads for regulated and sensitive categories

Search Engine Land

Whether you’re promoting pharmaceuticals, financial services, adult content or other regulated industries, advertising – especially on Google Ads – requires a balance of creativity, compliance and ethical consideration. For instance: Pharmaceutical advertisers must be certified by Google and can only promote in certain countries.

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A new age of direct-to-physician marketing

Martech

New telemedicine technologies that reach physicians at the point of care have added to this trend, making it easier than ever to reach doctors with targeted ads and messaging at the right time and in the right place. I suspect that if you name a pharmaceutical brand or company, we’ve probably worked with them.”.

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Planning a merger or acquisition? Don’t forget social media

Sprout Social

M&A can be complicated, but having a structure and plan in place ensures you set your company and your social media team up for success. They need time to coordinate with the other company’s team and get a plan in place—it is not a simple process. The risks of excluding social from your M&A strategy.

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How This Founder Built a $5 Million Product Business With No Experience in Product Development

Buffer Marketing

  She decided to work on her idea part-time in the evenings after getting home from her sales job in pharmaceuticals. Within months of launching our first product, fake and inferior versions popped up all over the place. At the time, if they liked the product, they would even place a purchase order to sell it directly. 

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Spotlight on the expert: Michelle Tackabery

Martech

Q: And you were in the right place to do so? It’s just full of software and pharmaceutical companies, so it was a great place to be a marketer. I was lucky to get in on the ground floor with search and keywords and writing for the web, learning to code, things like that. I skilled up as I went.