Martech

AUGUST 26, 2024

Traditionally, only simple products were suited to “mail order” (now ecommerce); products like copier paper and replacement parts. These days, marketers are emboldened just as buyers are demanding to place orders through their mobile phones. But programs with more modest production values can be very effective, too.

eCommerce 133

eCommerce Direct Mail B2C Marketing 133

Hootsuite

OCTOBER 7, 2024

Which network drove the most brand awareness for our product launch? Imagine X (formerly Twitter) analytics, Instagram analytics, Facebook analytics, TikTok analytics, Pinterest analytics, YouTube analytics, and LinkedIn analytics all in one place. What were our top posts on LinkedIn this year? and many more.

Analytics 114

Analytics PR Price CRM 114

Martech

OCTOBER 22, 2024

Features include low code setup for branded storefronts and tools to manage products and prices. Management of products, orders, customers, pricing and promotions in one place. The new offering is available immediately but only to customers in the United States. Why we care.

eCommerce 114

eCommerce Transform CRM Price 114

Hubspot Marketing

NOVEMBER 13, 2024

Business card print house Moo does it by placing an option in the main navigation of its website that enables site visitors to select which country they are in, and the associated language they need. Once confirmed, pricing and shipping options for the clothing items change to reflect the local currency of where the consumer is shopping from.

eCommerce 126

eCommerce Retail Food Price 126

Search Engine Land

AUGUST 9, 2024

How it works: Amazon product recommendations will appear in users’ “For You” feeds. The integration will show real-time pricing, Prime eligibility, delivery estimates, and product details. Users who link their TikTok and Amazon accounts can complete purchases within TikTok. The big picture. What to watch.

Price 113

Price Advertising Advertisers Place 113

Welcome Software

MARCH 12, 2025

How is your product different from the others? These are the concerns at the heart of product differentiation. And, though they are deceptively simple, developing a compelling product differentiation strategy requires a deep understanding of the market, the competition, and the target audience. And why should people use it?

Product 52

Product Product Life Cycle Key Performance Indicator Price 52

Hubspot Marketing

JULY 29, 2024

For someone like me, who typically has dozens of tabs open when researching a single topic, this feature would keep all my research in one place. I have already started using this in place of my usual relentless Google searching. Pricing Standard plan: Free Professional plan: $20/month 2.

Price 134

Price User-Generated Place Product 134

Buffer Marketing

DECEMBER 11, 2024

An upbeat track can make your product tutorial exciting, while a mellow background tune might help your content feel more intimate. Then, discover 15 of the best places to find music for your YouTube videos — with options for every budget. Soundstripe Source: Soundstripe Licensing: Royalty-free Pricing: Membership starts at $19.99/month,

Price 21

Price Fashion Energy Place 21

Hubspot Marketing

SEPTEMBER 6, 2024

As a one-woman solopreneur running her own business, I’m constantly looking for new AI tools to help save time, increase productivity, and bring about a better ROI. By analyzing your customer's data, such as interactions and behavior, AI can help you tailor product recommendations and content and create more targeted marketing campaigns.

eCommerce 100

eCommerce Price Transform CRM 100

Hubspot Marketing

JULY 10, 2024

10 Best Rank Tracker Tools These tools may be part of a larger SEO management package or a stand-alone product. Good Pricing When it comes to pricing, you should make sure the features and benefits you receive from the rank tracking tool can justify the price. Does the company lay out the pricing on their site?

Price 134

Price SEO User-Generated Management 134

Martech

OCTOBER 2, 2024

For instance, a product image with a blank or single-color background can be enhanced with relevant “lifestyle” imagery that places the product shot in context. Promoting discounts will also be a helpful tool for holiday campaigns, as price is a top factor for this year’s holiday shoppers.

Shoppers 117

Shoppers User-Generated Price Promotion 117

Hubspot Marketing

JULY 12, 2024

After all, if you’re running a B2B product support forum you need a different tech stack than someone modding a Bluey fandom on TikTok, right? The good and the bad: “At HubSpot we run our Product Success community on Khoros,” says Jenny Sowyrda. out of 5 Price: Pricing only available through demo Free trial: No 2.

Management 104

Management CRM Price Analytics 104

SmartBrief - Marketing

JULY 30, 2024

Since the company’s IPO in March, its stock price has gone in the opposite direction everyone anticipated — up, up, up. If you’re curious about discussions in a specific industry, Reddit is an excellent source for gaining industry insights and opinions that can inform your content or product strategy.

PR 131

PR Marketing Marketers Industry Insights 131

Hootsuite

NOVEMBER 28, 2024

It’s a visual search engine, productivity tool, and e-commerce powerhouse for brands of all sizes. Key takeaways Pinterest marketing is the practice of using the platform as a visual search engine to help relevant audiences discover products or services. Proof: 80% of Pinners have discovered a new brand or product on Pinterest.

Gen Z 112

Gen Z Affiliate Marketing Fashion Social Media Marketing 112

Hootsuite

OCTOBER 16, 2024

Price: Starting at $99/month Hootsuite Analytics offers a complete picture of all your social media efforts, so you don’t have to check each platform and account individually. Price: Starting at $25/month Later is a favorite among smaller brands and creators who like to visualize their social media content before they post.

Analytics 105

Analytics Price PR Management 105

SocialPilot

FEBRUARY 28, 2025

If youre looking for a way to boost your online reputation, get more reviews, and manage customer interactions all in one place, Birdeye might already be on your radar. But heres the catchBirdeye doesnt publicly list its pricing. Yep, no easy-to-find pricing page where you can check the numbers and compare. Lets dive in!

Price 45

Price Non-Profit User-Generated Management 45

Buffer Marketing

OCTOBER 2, 2024

TL;DR: The 7 best competitor analysis tools (and their alternatives) Best competitor analysis tools Best for Free plan/trial Pricing Key features Alternatives vidIQ YouTube competitive analysis Free plan available for up to 3 competitors. Price : Plans start at €16.58/month. Pricing starts at $4.50/month.

Price 116

Price Key Performance Indicator SEO Analytics 116

Hubspot Marketing

NOVEMBER 1, 2024

You see, B2C works with third parties or “middlemen” like wholesalers, retailers, or distributors to get your product into consumer hands. Your product goes straight from the manufacturers to the consumer who bought it through the brand’s website, store, or popup. Retailers often even help shoulder some of the marketing to drive sales.

Manufacturing 127

Manufacturing B2C Non-Profit eCommerce 127

Hubspot Marketing

JULY 25, 2024

With these details in place, we were ready to launch our AI experiment and track its impact on customer interactions. AI Chat Test Next Steps and Thinking Ahead Our next major AI chat test is now happening on the pricing page. Customer satisfaction (CSAT) score : is the chatbot delivering a positive, personalized user experience?

Customer 109

Customer Key Performance Indicator User-Generated CMO 109

Hubspot Marketing

OCTOBER 14, 2024

Instead, you'll likely spend days, weeks, and even months identifying your target audience, where they spend time, determining the perfect way to reach them, and communicating the benefits of your product or service in a marketing plan. How to Use It Product: What exactly are you selling? Place: Where are you going to sell it?

Price 117

Price Marketing Marketers User-Generated 117

Martech

JULY 31, 2024

Amazon Sponsored Products, Facebook, Google search and Instagram all saw lower spending growth year-over-year in Q2 2024 than a quarter earlier. On the pricing front, advertisers experienced some relief as the cost-per-click (CPC) growth rate slowed to 12% year-over-year, following four quarters of accelerating CPC growth.

Advertisers 116

Advertisers Advertising Retail eCommerce 116

Buffer Marketing

FEBRUARY 18, 2025

" So, why are conferences on our radar in the first place? After sharing the list with my Marketing team, one thought echoed across the board: "Our readers would probably love this, too." Well, being a remote team has some huge perks—working with people from around the globe, for starters.

Social Media Marketing 108

Social Media Marketing Price Energy Influencer Marketing 108

Hubspot Marketing

NOVEMBER 19, 2024

B2C Market Research Benefits of B2B Market Research B2B Market Research Methods Conducting My Own B2B Market Research Market research uncovers important information like: How companies view their industry and the marketplace for your products. Usually, B2B products are more complicated. Product or service use.

Market Research 121

Market Research B2C Marketing Marketers 121

SocialPilot

MARCH 6, 2025

It pulls in reviews from over 80 sitesGoogle, Facebook, Yelp, TripAdvisor, and more so multi-location businesses can monitor all their feedback in one place instead of hopping between platforms. With BrightLocals all-in-one dashboard , you can manage and respond to reviews from one place , cutting out the hassle. And the best part?

Price 45

Price Non-Profit User-Generated SEO 45

Buffer Marketing

NOVEMBER 7, 2024

Competitor analysis is the process of evaluating your direct competitors’ companies, products, and marketing strategies. Which brings us to why competitor analysis is worth doing in the first place. This framework will work well for entrepreneurs , business owners , startup founders , product managers , creators , and marketers.

Customer Acquisition 122

Customer Acquisition Price Non-Profit SEO 122

Martech

AUGUST 1, 2024

They become obsessed with how it can create productivity. When you enter a McDonald’s, you’re greeted by a kiosk for placing your order, not an employee. Customers can place their orders even without entering the restaurant. The prompt was to write a sales email for a new product in the pickleball industry.

Email Marketing 130

Email Marketing Food Marketing Marketers 130

Hubspot Marketing

AUGUST 20, 2024

those that signal high intent, like a pricing or demo page). Turn product content into marketing promotional materials. So far, we’ve just talked about how you can use AI to be more productive and effective, but why not make it a part of what you put out into the world as well? Take SEO analytics company Ahrefs.

User-Generated 130

User-Generated Food Transform Marketing 130

Hubspot Marketing

MARCH 24, 2025

Dynamic Pricing Models Hotels, ride-hailing apps, and airlines all have one thing in common: Surge pricing powered by AI agents. These companies operate on a flexible pricing structure that fluctuates based on factors like supply, demand, and user trends. Source Take Lyft for instance. If I order a ride at 2 a.m.

Health 74

Health User-Generated Manufacturing Price 74

Martech

SEPTEMBER 12, 2024

Integrating more features naturally drives customers to the platform and the core CRM product. At this point, it doesn’t look likely that any other products in the category can match SFDCs power and momentum in enterprise-level systems. Marketing automation platforms are an obvious place to look for a market dominator.

Marketing Automation Platform 106

Marketing Automation Platform CRM User-Generated Price 106

Buffer Marketing

AUGUST 21, 2024

1: Meta’s social media marketing course Best course for beginners seeking to receive professional training Price : Free. But if you’re at the beginner level or someone who’s just got their foot in social media from another career, Meta’s course is the perfect place to begin. You can learn at your own pace.

Social Media Marketing 115

Social Media Marketing Copywriting Price Marketing 115

Hubspot Marketing

JULY 29, 2024

Adobe Express Logo Maker (BETA) Price: Free, but you must sign up for Adobe Express to download the logo. Designs AI Price: $49 to download the logo or $19 monthly for a Designs AI subscription. Then, though optional, I entered my company‘s slogan— "The purrrfect place to be." Using Adobe Express Logo Maker is simple and fast.

User-Generated 113

User-Generated Price Branding Customer 113

Unbounce

JANUARY 6, 2025

It focuses on immediate actions, like clicking on call to action buttons to move to the next stage of the funnel, adding a product to your cart, or completing a form to move forward. Website: the hub for all of your landing pages, content and products. Product promotion : Highlighting specific products or services.

Price 111

Price User-Generated Copywriting Analytics 111

Hubspot Marketing

SEPTEMBER 24, 2024

I’ve included my experience with them, why they’re great, their unique features and pricing, and who I think can benefit most from the tool. In my opinion, there’s a time and a place for generative AI. Pricing The Marketing Hub Professional unlocks a lot of functionality and AI for B2B marketers. See the full pricing breakdown.

User-Generated 108

User-Generated Price Marketing Marketers 108

Backlinko

MARCH 26, 2025

Brand24 Best for spotting sudden spikes in mentions and identifying key influencers Pricing: Starts at $199 per month; 14-day free trial available Brand24 is an AI-powered media monitoring tool. Whether its a CEO interview, product review, or deep-dive industry discussion. Manage all reviews in one place 4.

PR 89

PR Price Real Estate Management 89

Backlinko

NOVEMBER 22, 2024

Or split test product descriptions and page layouts to see which converts better. The high cost may not be justifiable for enterprises that don’t need BrightEdge’s wide range of features Pricing Contact BrightEdge for a quote. Allowing you to track performance across channels in one place. Request a demo to learn more.

SEO 91

SEO Price User-Generated Analytics 91

Hubspot Marketing

JUNE 17, 2024

Until scientists figure out time machines or immortality, we’re stuck with adopting methods to remain productive and better use our time. In this way, AI is not only improving productivity but also helping to make your job more enjoyable. AI Productivity Tools 1. We can’t deny AI's cultural renaissance.

Product 134

Product User-Generated Price Law 134

SocialPilot

JANUARY 6, 2025

They can tell you how a customer really feels about your product or service. This connection allows you to centralize all your review-related tasks, i.e., responding to reviews, tracking feedback, and analyzing customer sentiment, in one single place. This may make it a non-feasible option for several businesses.

CRM 110

CRM Management User-Generated Price 110