article thumbnail

Productivity vs. Efficiency: What Really Matters in the Workplace

Jeff Bullas

Productivity and efficiency are easily among the most used keywords among business leaders and organizations. No matter which industry they operate in, organizations are obsessed with improving productivity or efficiency to become more successful. Is productivity the same, or is it different from efficiency?

Product 261
article thumbnail

How I Use Landing Page Split Testing to Find Untapped Marketing Potential [+ 12 Places to Start]

Hubspot Marketing

How Landing Page Split Testing Works Landing Page Split Testing Ideas: 12 Places to Start As you go through the process of designing your landing page , you naturally want to make the best decisions for what goes on the page, where it goes, and why you put it there. I believe thats especially true with complicated products and services.

Place 115
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Instagram Productivity Hacks That Actually Work For Me

Hubspot Marketing

I’ve separated and named my collections into categories that help me know why I’ve saved them in the first place, especially since I’ll be coming back to them later on when I’m creating content. My team’s favorite place to batch-work our Instagram posts is on a collaborative board on Notion. I drop the ‘hook’ (i.e.

Product 117
article thumbnail

Is product-led growth a GTM silver bullet?

Martech

Should product-led growth (PLG) be your No. went to market with a product-led process that, for a decade, obviated the need for a sales team. went to market with a product-led process that, for a decade, obviated the need for a sales team. Product-led. People try the products, they like them, they tell their peers.

Product 114
article thumbnail

What Is a Product Marketing Manager? Job Description and Salary

Hubspot Marketing

Your research and development team has been working on a new product for months and putting valuable resources into its design and manufacturing. They’ve carefully researched the market and the problem they intend to solve — and now it’s time to let your product marketing manager work their magic. Here’s what I learned.

article thumbnail

How to make the jump from product-market fit to platform-market fit

Martech

Jason, director of product marketing at a global cybersecurity company, celebrates a big win. His product ranks as the third-fastest growing in the company. But there’s a problem — the company operates in silos, treating all products as separate cost centers. Product-market fit. “We need a scalable platform.

article thumbnail

9 Ways on How to Make Money On Instagram

Jeff Bullas

Always provide a link to your blog Product links and links to your blog are crucial when it comes to making money on Instagram! Also make sure you place an item number or tag that could make their purchase easier. Show off your products, tell them your brand story, create graphically altered images and get creative.