Remove Place Remove Promotion Remove Succession Planning
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Your Comprehensive Marketing Ops Career Guide for 2025

The Marketing Operations Leader

Her focus on mentorship resulted in two promotions within her team. Succession Planning: Develop a pipeline of future leaders by mentoring senior managers and high-potential team members. Consider apps like Yelp or Google Places. Lead conversations about technology investment.

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Seasonal PPC: Your guide to boosting holiday ad performance

Search Engine Land

Understanding seasonality is your ticket to being in the right place, at the right time, with the right message. But get it right, and you’ll ride the seasonal waves to PPC success. While your competitors use the same strategy year-round, you’ll pivot and adapt, always one step ahead. Remember, in PPC, timing is everything.

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3 free social media campaign templates you can use right now—and why you need one

Sprout Social

Templates establish a predetermined set of details needed to successfully plan and launch a campaign, reducing the chance of repeat questions and confusion. They promote collaboration. Social campaign management today can be an arduous process for social media managers without the proper infrastructure in place.

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Why we care about mobile marketing: A guide for marketers

Martech

Understanding the basics is critical to the successful planning and execution of a mobile marketing campaign. Messages can be promotional, service-based, or transactional. Location-based marketing delivers promotional messages to a consumer’s mobile device based on their past-or-present location. Location-based marketing.

Transform 120
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How to Develop a Content Strategy in 7 Steps: A Start-to-Finish Guide

Hubspot Marketing

Know your goals before you begin planning, and you'll have an easier time determining what's best for your strategy. Download this goal planning template for help figuring out the right content goals. To develop a successful plan, you need to clearly define your content's target audience — also known as your buyer persona.

eBook 145
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15 government communications leaders getting crisis response right during COVID-19

Sprout Social

I think it is REALLY important to have a severe weather evac plan in place like we would for special events that have tents/stages. On top of leadership development and succession planning, he’s passionate about connecting government and communities. She also asks questions that show she’s thinking ahead. EMGTwitter.

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Empowering Women And People Of Color In The Workplace

Duct Tape Marketing

Many people in the workplace place feel that their manager is their mentor. For succession planning from an organization standpoint, you could say that, but I'd also just say in all honesty, it feels really good. I tell my mentees, the only thing they have to give back to me is their success. I, I totally agree.