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Harnessing User-Generated Content for Authentic Brand Building

Scoop.it!

Did you know that, according to a recent survey, 79% of people stated that user-generated content (UGC) influenced their purchase decisions in a significant way? Types of User-Generated Content UGC comes in various types and formats, each offering unique opportunities for you to engage with your audience and build authenticity.

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SEO for Startups: How Startups Can Unlock Growth With SEO

Hubspot Marketing

SEO for startups can be overwhelming but dont let it keep you from getting started. Contrary to what you might think, startups have many SEO advantages. Im an SEO consultant, and one of my clients (a startup) began working with me when they had five clicks per month; theyre now getting 15,300 clicks.

SEO 130
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ChatGPT for SEO: Everything We Know So Far

Hubspot Marketing

Everyone knows that ChatGPT can generate content on nearly any topic you can imagine (some information might be made up, but that’s a story for a different article). So, while I’m not a fan of using it to create articles, I must say that I’m impressed with how helpful it can be for SEO. Let’s dive in. Classify keywords by intent.

SEO 136
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How to Use AI for Technical SEO, Straight from HubSpot's Tech SEO Team

Hubspot Marketing

When it comes to technical SEO and AI, specifically, I set out to answer three burning questions: Are SEO folks using AI? To find answers, I contacted members of HubSpot’s technical SEO team and practitioners from my external network. If you’re asking yourself the same questions, you’ve come to the right place.

SEO 132
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Social Media SEO: Actionable Guide to Boost Visibility

SocialPilot

If youre serious about growing on social media, reaching more people, getting discovered, and eventually generating more business, you must master social media SEO to ensure your content rises above the noise. What is Social Media SEO? But, this social SEO is not just limited to social media. Those days are slipping away.

SEO 116
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15 AI tools you should use for SEO

Search Engine Land

AI can significantly streamline SEO tasks, freeing time to focus on high-impact strategies. From generating unique images to optimizing content, AI platforms like Grok, ChatGPT and Midjourney offer endless possibilities. Below, I’ll share 15 AI tools I’ve used for SEO, each of which has delivered great results. So much more.

SEO 119
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The complete guide to optimizing content for SEO (with checklist)

Search Engine Land

Standing out from the crowd requires a delicate balance between optimizing content for search and creating pieces that truly resonate with users. Step 1: Optimize your content strategy for search Your SEO and content strategy should complement each other. Audience research : What are your users’ pain points and challenges?

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