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How to Get Started With Video Marketing

Neil Patel

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for.

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The Ultimate Guide to Video Marketing

Hubspot Marketing

Brands need a video marketing strategy — this idea isn’t new. What has changed is how important video has become on every platform and channel. It’s no longer just one piece of your overall marketing plan. Video has absolutely dominated social. Why You Need to Focus on Video Marketing in 2018.

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Music for YouTube Videos: The Lowdown on Licenses + 15 Sites to Find Tracks for Your Next Project

Buffer Marketing

The 15 best ways to find music for YouTube videos With a range of licensing options and genres from hip-hop to indie, this list has something for every video marketer. YouTube Audio Library Source: YouTube Licensing: Public domain and Creative Commons Pricing: All tracks are free. Single-track licensing is also available.

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10+ Social Media, Marketing, and Creator Economy Conferences to Attend in 2025

Buffer Marketing

Creator Economy Live Date: Feb 4-5, 2025 Location: Caesars Forum, Las Vegas Price : $999-2,099 Best for: Creators looking to connect with decision-makers and influencer marketing pros Creator Economy Live is a two-day deep dive into the creator economy, focusing on the strategies, relationships, and platforms that drive the industry forward.

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Google adtech antitrust trial: Everything you need to know

Martech

Jay Friedman, CEO of Goodway Group , criticized Google’s variable pricing, describing it as “gaming the system.” His testimony highlighted Google’s inherent conflict of interest in controlling both the buy- and sell-side of the ad market.

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22 Video Marketing & Advertising Campaigns You'll Actually Enjoy Watching

Hubspot Marketing

91% of people want to see more video marketing efforts from brands — but knowing where to start can be intimidating. We’re sharing 22 video marketing examples and advertisements from the past two years to help inspire you. Expect impactful stories from real people, quirky TikTok clips, interactive video ads, and more.

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5 key trends we’re seeing in B2B marketing

Martech

These days, marketers are emboldened just as buyers are demanding to place orders through their mobile phones. They’re using chatbots for top-of-funnel conversations, digital tools for custom price quotes, marketplaces for placing orders—the list goes on and on. See my earlier article for useful stats and resources on this subject.

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