Hubspot Marketing

MAY 13, 2024

The importance of an effective content promotion strategy can‘t be overstated, but it’s not something that you discover instantly. Finding your perfect content promotion strategy has a learning curve that every creator has to navigate: Picking up momentum with platform algorithms. Learning about your target audience. Why a year?

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Promotion Analytics SEO Education 106

Sprout Social

FEBRUARY 7, 2024

TikTok Promote may be the answer. Like Instagram’s boosts and X’s (formerly Twitter) promoted post feature, TikTok created a tool that allows users to turn their organic content into a paid promotion quickly and simply. What is TikTok promotion? claireliz_ part 2 of trying out tiktoks promote feature!

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Promotion Advertising Advertisers Price 128

Digital Marketer

JANUARY 27, 2023

Up until now, any “promotion” your customers have done has been passive. But in the promotion stage, your customers actively spread the word about your brands, products, and services. Active promotion may be an affiliate or commission relationship—or just a free offer for sending some new customers your way.

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Promotion Real Estate Education Customer 73

Litmus

JULY 31, 2024

However, ever since Gmail launched its tabbed inbox in 2013, some marketers have been clamoring for their emails to be delivered to the Primary tab vs. the Promotions Tab. There’s been a lingering perception that Gmail’s Promotions Tab equals the spam folder, but that’s far from the truth. What is the Gmail Promotions tab?

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Promotion Email Marketing User-Generated Marketing 99

CopyBlogger

DECEMBER 12, 2023

Continue Reading The post 10 Content Promotion Strategies That Work (With Examples) appeared first on Copyblogger. Even if you create the best piece of content possible, it won’t perform well if nobody finds it. Relying entirely.

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Promotion Content Marketing Marketers Marketing 118

Search Engine Land

SEPTEMBER 6, 2024

YouTube rolled out a new “website visits” goal in YouTube Studio’s promotions feature. This update makes it easier for you to turn video views into website visits, helping to promote products or services directly from your channel. Why we care.

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Promotion Product 82

Social Media Examiner

MAY 15, 2024

In this article, you’ll discover a proven marketing strategy to get more clients from word-of-mouth referrals and self-promotion.

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Promotion Marketing Strategy Marketing Marketers 126

Martech

MARCH 25, 2024

For martech professionals salaries are good and promotions are coming faster, unfortunately, layoffs are coming faster, too. Promotions were common in the past year One-third of those surveyed said they were promoted in the last 12 months, a finding that was nearly equal among director+ (32%) and managers and staff (30%).

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Promotion Management Marketing Marketers 113

Hubspot Marketing

MAY 17, 2023

If you're reading this, you likely want to ask for a promotion but are unsure how to approach the topic. It makes sense because asking for a promotion can be nerve-wracking, but it's necessary for career growth. If you want to know how to ask for a promotion , you've come to the right blog. Be aware of the promotion process.

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Promotion Management Communications 123

SocialPilot

SEPTEMBER 5, 2024

But are you harnessing its power to promote your travel agency on social media? Here are 7 tried and tested ways to promote your travel agency on social media, which are guaranteed to convert wanderlust into real travel plans. Consider the case of City Tour MKE , a travel agency that uses SocialPilot to promote itself on social media.

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Promotion Social Media Marketing User-Generated SEO 94

Search Engine Land

JUNE 5, 2024

Major educational publishers — Cengage, Macmillan Learning, McGraw Hill and Elsevier — have filed a lawsuit against Google, accusing it of promoting pirated copies of their textbooks. Why it matters. This case could reshape how tech giants handle copyright infringement and impact the $8.3 billion U.S. textbook market. Why we care.

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Promotion Price Education Advertising 88

Search Engine Land

SEPTEMBER 3, 2024

Google Ads is quietly testing a new “Promotions” feature within App Campaigns, offering advertisers a fresh way to drive engagement during key events. Why we care: This new tool allows advertisers to create app-specific promotions, similar to those available in web campaigns, but tailored for mobile users.

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Promotion Advertising Advertisers Customer 67

Hubspot Marketing

MAY 26, 2023

Pro Tip: Don't forget to mention that you'll be promoting the offer to your network. Use email marketing to promote the ebook with your existing audience. Promote your ebook on your highest trafficked (but still relevant) blog posts. Instead, see how you can capitalize on the traffic you're already getting for its promotion.

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eBook Promotion User-Generated Inbound Marketing 145

Search Engine Land

MAY 2, 2024

Google also updated its general content policy prohibiting promoting synthetic content that has been altered or generated to be sexually explicit or contain nudity Why we care. Google will issue a warning to advertisers if they violate this policy. Continued violations could result in an account suspension. What changed.

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Promotion Advertising Advertisers 74

Litmus

MARCH 1, 2023

Context is exactly why the Gmail Promotions tab is the perfect place for your promotional emails to land. Some people may try to work around the folder to land in the primary inbox, but repeat after me—the promotions tab is not the spam folder. Here are three Gmail Promotions Tab updates coming soon. For some senders.

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Promotion Real Estate Price Customer Journey 108

Search Engine Land

OCTOBER 2, 2023

This practice is known as out-of-order ad promotion. This little nuance to how the ad auction works can be confusing, so in this article, I’ll explain how out-of-order promotion works and why Google does it. Out-of-order promotion also allows Google to enforce its relevance standards. SUBSCRIBE See terms.

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Promotion Real Estate Price Advertising 104

Litmus

APRIL 21, 2023

The Gmail promotions tab is a marketer’s ally because context and setting matter. Similarly, marketing emails make more sense in the promotions tab than the primary inbox. Similarly, marketing emails make more sense in the promotions tab than the primary inbox. How does the Gmail promotions tab really work, though?

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Promotion Real Estate Shipping Food 107

AWeber

FEBRUARY 6, 2024

The short answer is promotion. To stand out, you need to promote your shop actively. So, whether you are new to promoting an Etsy shop or you had some initiatives in the past, in this article, we’ll cover the what, why, and how of promoting an Etsy shop. Why do you need to promote your Etsy shop? Let’s dive in.

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Promotion Shoppers Advertising Advertisers 93

ConsumerTalk

DECEMBER 28, 2022

This is also a time of holiday promotions, which you can use to boost consumer engagement and increase sales. The holidays are upon us, so people are looking for gifts for the special people in their lives and spending gift money and gift cards they've received.

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Promotion 98

Hubspot Marketing

JULY 21, 2023

Product Videos for Marketing How to Create Product Videos 10 Promotional Product Videos That Make You Want to Buy What is a product video? 10 Promotional Product Videos That Make You Want to Buy 1. Additionally, we have a list of impressive product videos for inspiration. What is a product video? Include a call to action.

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Product Promotion Food Influencer Marketing 145

Hubspot Marketing

OCTOBER 17, 2022

There are plenty of perks to getting promoted. Beyond a salary increase, a promotion typically means more influence on your team, more autonomy, and more control over your day-to-day tasks. But to get promoted, you need to do more than just perform well in your current role. And, equally important for IC promotions: Consistency.

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Promotion Management Branding Communications 100

Marketing Insider Group

NOVEMBER 30, 2022

From Promotion to Emotion. Here’s what you need to know: Brands that can connect with their buyers on an emotional level will see 2 times more impact than Marketers promoting products. The bottom line: emotional marketing is better than promotion. Buyers are not listening to your unique selling proposition.

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Promotion Transform Marketing Marketers 144

Sprout Social

FEBRUARY 21, 2024

To get a truly cohesive view of your customer experience, you need to be tracking your Net Promoter Score (NPS). Net promoter score is more than just a customer service metric. Anyone who provides a score of zero to six is a “Detractor”, while scores of seven to eight are “Passives” and scores of nine and ten are “Promoters”.

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Promotion Transform Customer Journey Customer loyalty 99

Hootsuite

APRIL 14, 2022

If you answered yes to either of these questions, then it might be time to promote your posts. Promoting an Instagram post (a.k.a. In this post, we’ll give you some tips on how to promote Instagram posts for maximum reach and impact. What is Instagram promotion (a.k.a. Benefits of promoting an Instagram post.

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Promotion Advertising Advertisers Analytics 131

Neil Patel

FEBRUARY 17, 2021

We all love a great sales promotion. Whether it’s 20 percent off, buy one get one free, or a limited time offer, we’re all suckers for a deal, so why aren’t you using sales promotions in your paid campaigns? Sales promotions can make your ads jump off the page, boost engagement, and grow your sales. It’s in the name!

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Promotion Advertising Advertisers Price 131

Hubspot Marketing

OCTOBER 14, 2020

Below, let's discuss how you can use Facebook to promote your business. A great way to promote your business on Facebook is to participate in Facebook groups. Promote events. Another way to promote your business on Facebook is to use the social media platform to promote your events. Sign up for a business page.

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Promotion eCommerce Social Media Marketing Management 144

Search Engine Roundtable

NOVEMBER 23, 2022

Microsoft Bing seems to be promoting TikTok video results within the Bing search results. If you do a search for some videos, Bing might add a box on the left side by the video search results box that says "Short videos of X" with a "from TikTok" button.

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Promotion 95

Hootsuite

SEPTEMBER 6, 2022

There’s no shame at all in boosting a post with the TikTok promotion feature. In this post, we’re digging into everything you need to know to put TikTok’s Promote feature to work for you. What is TikTok promotion? The TikTok Promote feature lets you turn your existing TikTok videos into ads with just a few taps.

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Promotion Analytics Social Media Marketing Advertising 109

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. Here are 7 social media promotion ideas to explore instead, and how to execute them. Why promote your business on social media? 5 steps to promote your business on social media. Don’t hide behind boring promotional content. The rumors are true.).

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Promotion Gen Z Social Media Marketing Fashion 145

Social Media Examiner

FEBRUARY 17, 2023

In this article, you'll discover how to use AI tools to create and promote NFT projects. There is the artwork, the […] The post Using AI to Create and Promote NFTs appeared first on Social Media Examiner. Looking for AI tools to create NFT art?

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Promotion 86

Search Engine Land

AUGUST 15, 2023

X, the company formerly known as Twitter, has started depreciating promoted accounts. Moving forward, advertisers will no longer be able to promote their brands in timelines using the ad format, which makes more than $100 million in global revenue for the platform Why we care. What are promoted accounts? SUBSCRIBE See terms.

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Promotion Advertisers Advertising Product 80

SmartBrief - Marketing

AUGUST 7, 2023

We’re all set to take a fascinating trip into the swirling, dynamic world of promotional emails. Promotional emails could be dismissed as just another piece in the massive jigsaw puzzle of digital content, right? Strike a balance between science and art Curating a powerful promotional email resembles a science project.

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Promotion Transform Shipping User-Generated 52

Search Engine Land

DECEMBER 11, 2023

Prompt: The indoor plant market has suffered a decline in the past year, and you need to generate a creative promotional campaign idea to support and ‘Indoor Plant Month’ promotion in February 2024. Formulate 10 engaging over-arching campaign ideas to promote Indoor Plant Month: Answer: Certainly!

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Promotion B2C Retail Direct Mail 96

Search Engine Land

MARCH 18, 2024

Google is making a number of changes to its executive team running Google Search: Liz Reid , who was leading up core search experiences, will now be the Head of Search at Google. Cheenu Venkatachary will be the new lead of Search quality and ranking.

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Promotion Product SEO 132

Quikly

JULY 11, 2022

There’s no successful consumer promotion without a well-thought-out m arketing strategy, but what’s the difference between the two? And how does each benefit your customers?

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Promotion B2C Marketing Marketers 95

Neil Patel

DECEMBER 26, 2020

How you choose to promote events can have a direct impact on how successful that event is. For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. That’s why I put together this guide to event promotion for online and in-person events.

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Promotion User-Generated Place Entertainment 145

DIY Marketers

JANUARY 17, 2022

So, you’re ready to promote your business! Marketing can be overwhelming if you aren’t sure what marketing channel or marketing platforms are best to help you promote your business. In this guide, I’ve pulled together ways to promote your business. Billion search results for how to promote your business online!

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Promotion Marketing Marketers Advertising 98