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How to Use Promoted Videos to Generate More E-commerce Sales

Neil Patel

Organic and promoted videos serve multiple purposes for consumers in their increasingly multi-channel B2C journey. So as online sellers, these should become your go-to places for running promoted video content. But how do you use promoted videos from paid campaigns that translate to tangible results for your e-commerce store?

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Target Creates a Community: #PhillipLimForTarget

Adobe Experience Cloud Blog

Author: Maggie Jones Shortly after 12:01am on Sunday, the Phillip Lim for Target Collection went live online. Online shoppers, limited to three items per order, snapped up the fashion designer’s skirts, sweatshirts, and tops, priced between $19.99 Target used ads in Vogue, television spots, and social media to promote the collection.

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How to Advertise Your Products on Target.com

Neil Patel

Maybe hire a few hundred influencers to promote your business? After all, plenty of advertising platforms help promote products to potential customers. By using Target advertising, you’re doing more than just leveraging the reputation of a trusted retail space. How to Use Target Advertising Ad Types.

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How to Use Instagram Shopping to Drive Product Sales

Neil Patel

With over a billion active users and growing, Instagram may already be one of your favorite places to promote your e-commerce store. However, lots of opportunities exist for marketing on the channel , so it can be a great place to build a follower base and get the word out about your products and brand.

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How to Target Generation X Through Paid Ads

Neil Patel

Finding new audiences to target is a constant challenge for marketers. If you’ve never tried marketing for Generation X, you could be missing out on a valuable group of consumers. Why should you customize ads for a Generation X target market? Your online presence matters. Missteps to avoid?

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20 Exceptional ways to increase your sales on Etsy like a power seller

AWeber

Picture this: a shopper on Etsy is hunting for that perfect handmade gem. Keep it snappy but informative, allowing shoppers to see the value in an instant. Ever wondered how to make Etsy shoppers stop scrolling and start clicking? Etsy SEO is like a map that guides shoppers to your shop. What's their first move?

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Media Buying 101: What It Is and How It Works [+15 Platforms to Use]

Hubspot Marketing

Whether they're watching a TV show or scrolling through a website, media buyers get brands in front of their target market. Rex Gelb , director of advertising and analytics at HubSpot, says one of the biggest mistakes brands make is not thinking through their marketing goals. Think Best Buy, CVS pharmacy, Macy's, and Kohls.

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