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HubSpot launches new genAI-powered Content Hub

Martech

People wanted to consume different types of content — video, podcasts, eBooks, white papers. Customer Success Workspace where customer success managers can track activity for all their accounts, see customer health scores and get suggested next steps after customer calls. ” CMS remains part of Content Hub.

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Your guide to content repurposing: Get the most out of content

Welcome Software

Don’t forget to think about other marketing formats too, like white papers, out-of-home marketing campaigns, one-pagers for events, and so on. YouTube videos and of course, TikTok) Downloadable templates ( man , do people love those) Each type of content mentioned, can be transformed into another type of content mentioned.

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The Best In B2B Technology Content Marketing

Marketing Insider Group

The Academy’s Content Marketing Manager, Gabe Weisert , explains: “The goal is to teach people, and we definitely try to do that in the most entertaining, compelling way possible.”. CUSTOMER-STAGE CONTENT: Consistent cadence and mix of content as well as personalized recommendations: white papers, case studies, technology guides.

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8 employee advocacy tools to amplify your social media reach

Hootsuite

Sprinkler Sprinkler offers basic but very usable advocacy features built into its marketing and customer success management platform. But I wanted to include it because it would be a good choice for brands that want fewer point solutions and the ability to incorporate advocacy into their CS and social management efforts.

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Webinar: Keep customers engaged post-holidays and all year long by Cynthia Ramsaran

Search Engine Land

Your holiday campaigns were a success but keeping customers engaged throughout the rest of the year can be hard – particularly if you operate in a highly competitive market. Register today for “ Keep Customers Engaged Post Holidays and All Year Long, ” presented by Blueshift.

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Webinar: Keep customers engaged post-holidays and all year long by Cynthia Ramsaran

Martech

Your holiday campaigns were a success but keeping customers engaged throughout the rest of the year can be hard – particularly if you operate in a highly competitive market. Register today for “ Keep Customers Engaged Post Holidays and All Year Long, ” presented by Blueshift.

Customer 106
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Expert tips for a productive and balanced team by Cynthia Ramsaran

Search Engine Land

Managing resources is not just a buzzword; it’s the cornerstone of organizational success. The key to successfully managing resources is a seamless workflow that maximizes output while keeping your team balanced and motivated.

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